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Everything you need to know about SEO and related topics

SEO blog

Are you just getting started or looking for more advanced ways to boost your SEO? Find all the latest news, insights and tips & tricks right here, from SEO basics to deep dives and ultimate guides.

Latest posts on our SEO blog

December 2020

31 December 2020 Marieke van de Rakt

Looking back at Yoast in 2020

Optimize product images for your online shop
23 December 2020 Thijs de Valk

Optimize product images for your online store

Blog post planning
22 December 2020 Marieke van de Rakt

What is content marketing?

Optimizing your news site
17 December 2020 Camille Cunningham

The latest news in SEO and WordPress: December 2020

15 December 2020 Edwin Toonen

Yoast SEO 15.5: Support for the Hungarian language

The perfect WordPress theme
14 December 2020 Edwin Toonen

How to find the perfect WordPress theme

Our new COO Chaya Oosterbroek
10 December 2020 Camille Cunningham

Meet Chaya Oosterbroek: our new COO at Yoast

09 December 2020 Edwin Toonen

Twenty Twenty-One: New default theme for WordPress 5.6

09 December 2020 Edwin Toonen

Five awesome new features in WordPress 5.6

wordpress release
09 December 2020 Francesca Marano

The road to WordPress 5.6: a look behind the scenes

yoast and elementor partnership
02 December 2020 Marieke van de Rakt

The Yoast and Elementor partnership: building easy and SEO-friendly websites together

02 December 2020 Edwin Toonen

Yoast SEO 15.4: Seamless integration with Elementor

01 December 2020 Marieke van de Rakt

What are rich snippets?

November 2020

Optimizing your news site
25 November 2020 Edwin Toonen

The latest news in SEO and WordPress: November 2020

Blog post checklist
24 November 2020 Marieke van de Rakt

How to optimize a blog post for search engines: a checklist!

structured data for beginners
19 November 2020 Marieke van de Rakt

Structured data for beginners: New and free training course!

illustration of merge academy seo premium and academy
18 November 2020 Marieke van de Rakt

Free access to all SEO courses with Yoast SEO Premium!

17 November 2020 Edwin Toonen

Yoast SEO 15.3: Zapier integration and Hebrew word forms

microsoft clarity illustration
11 November 2020 Jono Alderson

An introduction to Microsoft Clarity

05 November 2020 Jono Alderson

An introduction to Microsoft Bing Webmaster Tools

Mobile content
04 November 2020 Michiel Heijmans

10 ways to improve mobile UX

Photography website seo - photographer's website
03 November 2020 Camille Cunningham

Instagram for your business: a guide to getting started

October 2020

Optimizing your news site
29 October 2020 Edwin Toonen

The latest news in SEO and WordPress: October 2020

27 October 2020 Edwin Toonen

Yoast SEO 15.2: Swedish word forms, Slack URLs, performance

What are ranking signals?
26 October 2020 Willemien Hallebeek

Using Google’s search results to create great content

Facebook reach
21 October 2020 Edwin Toonen

Facebook & Instagram embeds on WordPress break soon

High speed keyword research
19 October 2020 Marieke van de Rakt

Keyword research tools: which ones to use?

Google
16 October 2020 Edwin Toonen

Google Search On 2020 event: AI improvements for search

14 October 2020 Joost de Valk

Yoast and Semrush working together

14 October 2020 Edwin Toonen

Yoast SEO 15.1: Keyword research with SEMrush

Moving WordPress site
07 October 2020 Edwin Toonen

Which redirect should I use?

Non-Profit SEO
06 October 2020 Marieke van de Rakt

SEO tips for non-profit organizations

social media for small business
05 October 2020 Joost de Valk

Social media optimization with Yoast SEO

Optimizing your news site
01 October 2020 Joost de Valk

The latest news in SEO and WordPress: September 2020

September 2020

blog post structure
30 September 2020 Marieke van de Rakt

Blog post structure: How to set up an easy-to-read text

29 September 2020 Edwin Toonen

Yoast SEO 15.0: Support for Arabic, plus a new table of contents block

Google Analytics
24 September 2020 Annelieke van den Berg

Analytics: 5 tips to measure your Black Friday success

increase blog engagement
23 September 2020 Marieke van de Rakt

Increase blog engagement: 8 tips to boost shares and comments

22 September 2020 Michiel Heijmans

How to turn your online customer into a brand ambassador

17 September 2020 Joost de Valk

How to get great looking Google results

social media for small business
16 September 2020 Sam Alderson

Social media for small businesses: 12 tips to boost your local marketing

low budget branding small business
15 September 2020 Edwin Toonen

Low-budget branding tips for small businesses

should i use sliders or carousels
10 September 2020 Thijs de Valk

Sliders suck and should be banned from your website

10 September 2020 Willemien Hallebeek

How to duplicate a post in WordPress, plus 4 reasons why!

Yoast SEO Schema FI
09 September 2020 Joost de Valk

Schema.org is hard, Yoast SEO makes it easy for you

local seo training launch
08 September 2020 Marieke van de Rakt

New Local SEO training: Learn how to rank locally!

07 September 2020 Edwin Toonen

How to add HowTo Schema using Yoast SEO blocks

Optimizing your news site
03 September 2020 Joost de Valk

The latest news in SEO and WordPress: August 2020

Yoast SEO text link counter
02 September 2020 Marieke van de Rakt

How many internal links does a post have? Find out the easy way!

01 September 2020 Edwin Toonen

Yoast SEO 14.9: Polish word forms, Hebrew keyphrase recognition

August 2020

31 August 2020 Edwin Toonen

How to add FAQ Schema in WordPress using Yoast SEO

internal links metaphor roads
26 August 2020 Marieke van de Rakt

Set up cornerstone content and get it ranking in 6 steps

24 August 2020 Edwin Toonen

What is a static WordPress site? Why would you want one?

internal linking suggestions new
20 August 2020 Willemien Hallebeek

Related posts in WordPress: make sure to suggest the best

18 August 2020 Willemien Hallebeek

Yoast SEO 14.8: Related links block in Premium, a new Schema tab and Arabic keyphrase recognition

history of schema
17 August 2020 Edwin Toonen

The history of Schema: towards an easy to understand web

13 August 2020 Joost de Valk

Welcoming two new WordPress Core contributors

How to improve your mobile site?
12 August 2020 Edwin Toonen

Mobile SEO: The ultimate guide

what is WordPress
11 August 2020 Joost de Valk

WordPress 5.5 is here! 5 things you need to know

improve your SEO strategy
11 August 2020 Marieke van de Rakt

Improve your site structure in 4 simple steps

blog post structure
10 August 2020 Michiel Heijmans

Positioning your store in the online market

Blog structure
06 August 2020 Marieke van de Rakt

Why is Google ranking the wrong page?

internal linking suggestions new
05 August 2020 Edwin Toonen

A much-improved internal linking tool in Yoast SEO Premium: What’s new?

yoast seo 14.7
05 August 2020 Willemien Hallebeek

Yoast SEO 14.7: Smarter and faster internal linking suggestions in Premium

04 August 2020 Willemien Hallebeek

SEO basics: What is local SEO?

July 2020

30 July 2020 Willemien Hallebeek

Making the web better: an interview with Joost & Omar

How to use the store locator of the Yoast Local SEO plugin
29 July 2020 Arjan Snaterse

Local SEO: why your site should have a store locator

28 July 2020 Fleur Heesen

Should you optimize your content for questions?

HTTP/2
22 July 2020 Michiel Heijmans

DIY: Test your mobile site!

21 July 2020 Edwin Toonen

Yoast SEO 14.6: New languages with word form support

landing page in digital marketing
20 July 2020 Willemien Hallebeek

What is a landing page? And how does it work?

Google
14 July 2020 Marieke van de Rakt

5 things you need to know about mobile-first indexing

13 July 2020 Edwin Toonen

Core Web Vitals report Search Console checks site speed

Optimizing your news site
09 July 2020 Joost de Valk

The latest news in SEO and WordPress: July 2020

parent child page hierarchy wordpress
08 July 2020 Willemien Hallebeek

Parent and child pages: Linking hierarchical post types for SEO

08 July 2020 Edwin Toonen

Yoast SEO 14.5: New internal linking blocks for Premium

setting up landing pages for your site with the Local SEO plugin
06 July 2020 Arjan Snaterse

Local landing pages and how to create them

02 July 2020 Fleur Heesen

A linguistic approach to creating content that ranks

June 2020

outbound links sponsored nofollow and UGC
24 June 2020 Willemien Hallebeek

What are sponsored, nofollow and ugc links, and why use them?

23 June 2020 Edwin Toonen

Yoast SEO 14.4: An improved publishing flow

noindex a post with meta robots noindex
22 June 2020 Joost de Valk

Noindex a post or page in WordPress, the easy way!

High speed keyword research
20 June 2020 Jono Alderson

How to optimize browser caching

SEO for everyone
18 June 2020 Taco Verdonschot

The welcoming community of WordPress

yoast duplicate post
16 June 2020 Joost de Valk

Announcement: Duplicate Post joins Yoast

Mobile site speed Google
11 June 2020 Edwin Toonen

Checking mobile site speed and SEO with Google Lighthouse

09 June 2020 Edwin Toonen

Yoast SEO 14.3: Italian word forms in beta

landing page in digital marketing
08 June 2020 Thijs de Valk

How to optimize a landing page for users

Yoast 10 years
05 June 2020 Willemien Hallebeek

10 years of Yoast and SEO: Webinar recap

start with keyword research
03 June 2020 Joost de Valk

Searching without result: Insights from zero result searches

May 2020

Word forms
28 May 2020 Marieke van de Rakt

What is keyword stemming?

26 May 2020 Edwin Toonen

Yoast SEO 14.2: Russian word forms in beta

SEO quick wins
18 May 2020 Thijs de Valk

5 SEO quick wins to implement right now

13 May 2020 Edwin Toonen

Yoast SEO 14.1 adds French word forms in beta

Copywriting
11 May 2020 Marieke van de Rakt

SEO copywriting and writing for sales

Beginners guide: Yoast SEO
08 May 2020 Joost de Valk

Complete beginner’s guide to SEO

what is WordPress
07 May 2020 Michiel Heijmans

The ease and user-friendliness of WordPress

Copywriting for mobile
06 May 2020 Edwin Toonen

What is a progressive web app (PWA)? Why would you want one?

coming up with ideas for your blogpost
04 May 2020 Marieke van de Rakt

How to get blog post ideas: 11 tips to find inspiration

High speed keyword research
01 May 2020 Joost de Valk

Improving site speed: tools and suggestions

April 2020

28 April 2020 Joost de Valk

Yoast SEO 14.0: Much faster thanks to ‘indexables’

wordpress security must read article by yoast
23 April 2020 Jono Alderson

WordPress security in a few easy steps

20 April 2020 Edwin Toonen

Adapting your content strategy to changing times

local seo
15 April 2020 Camille Cunningham

5 tips to switch from restaurant to food delivery

audience research
15 April 2020 Willemien Hallebeek

Audience research: pro tips to get started by Els Aerts

14 April 2020 Edwin Toonen

Yoast SEO 13.5 adds support for Spanish word forms

Quickly improve your website
10 April 2020 Willemien Hallebeek

4 tips to quickly improve your website in the current situation

Indexables
09 April 2020 Joost de Valk

Yoast SEO 14.0: The Indexables

local seo
08 April 2020 Edwin Toonen

Shops & restaurants: easy curbside pickup with WooCommerce and Local SEO

Block editor Gutenberg
01 April 2020 Iris Guelen

How to make the transition to the block editor (from the classic editor) in WordPress

March 2020

31 March 2020 Edwin Toonen

Yoast SEO 13.4: Word form support for Dutch

30 March 2020 Joost de Valk

Building a brand for your business

27 March 2020 Edwin Toonen

Update your canceled or postponed events with Schema

26 March 2020 Tim Hengeveld

The creation of our first digital story using the block editor

Gutenberg
24 March 2020 Joost de Valk

The WordPress block editor: Why you should be using it

24 March 2020 Marieke van de Rakt

Brand-new free online training: Block editor training

xml sitemaps do you need them
18 March 2020 Dijana Muzhdeka

How to get your new WordPress site indexed

17 March 2020 Edwin Toonen

Yoast SEO 13.3: Improving our language analysis

google crawl speed
16 March 2020 Joost de Valk

Crawl speed: How to get Google to crawl your site faster

11 March 2020 Edwin Toonen

What is the user journey in SEO?

How to install a plugin
04 March 2020 Willemien Hallebeek

How to install a WordPress plugin

03 March 2020 Edwin Toonen

WordPress Site Health: What is it and where to find it?

03 March 2020 Edwin Toonen

Yoast SEO 13.2: Helping you check your Site Health

What to do when your site's traffic is decreasing
02 March 2020 Edwin Toonen

Measure your social media efforts with UTM tags

February 2020

Google Search Console
26 February 2020 Edwin Toonen

Google’s Sitelinks Searchbox, with or without Yoast SEO

Blog structure
25 February 2020 Edwin Toonen

Semantically link entities to your content with Yoast SEO

yoast seo hates my writing style
24 February 2020 Marieke van de Rakt

Is readability oversimplifying or opening up?

18 February 2020 Edwin Toonen

Yoast SEO 13.1: Schema.org structured data enhancements

SEO copywriting
17 February 2020 Marieke van de Rakt

How to improve your writing style: 6 tips to write an attractive text

Ultimate_copywriting_guide_FI
11 February 2020 Marieke van de Rakt

Why and how to write shorter sentences for SEO

11 February 2020 Thijs de Valk

Does Yoast SEO really work?

How to choose keywords that'll attract traffic
05 February 2020 Marieke van de Rakt

Why keyphrase length matters for SEO

Why you need yoast seo premium
05 February 2020 Joost de Valk

Why you should buy Yoast SEO Premium

how much does yoast seo cost
04 February 2020 Thijs de Valk

How much does Yoast SEO cost?

04 February 2020 Edwin Toonen

Yoast SEO 13.0: Behind the scenes improvements

5 tips on branding
03 February 2020 Marieke van de Rakt

5 tips to improve your branding

January 2020

Monetizing your blog 2
30 January 2020 Edwin Toonen

On-SERP SEO can help you battle zero-click results

Why text structure is important for SEO
29 January 2020 Marieke van de Rakt

Why text structure is important for SEO

facebook traffic decrease
27 January 2020 Marieke van de Rakt

Social media strategy: Where to begin?

How to blog - ultimate guide to blogging
22 January 2020 Marieke van de Rakt

Blogging: The ultimate guide

21 January 2020 Edwin Toonen

Yoast SEO 12.9: Google Preview and more fixes

Moving WordPress site
20 January 2020 Jono Alderson

Move WordPress to a new domain in 10 easy steps!

yoast seo hates my writing style
19 January 2020 Marieke van de Rakt

Avoid starting consecutive sentences with the same word

Insight Instagram Analytics
16 January 2020 Marieke van de Rakt

Does social media influence your SEO?

SEO basics: what is a permalink
15 January 2020 Edwin Toonen

What is a permalink?

how to start writing a blog post
13 January 2020 Marieke van de Rakt

When is your blog post ready for publication?

accidentally noindex post
09 January 2020 Willemien Hallebeek

Help, I’ve accidentally noindexed a post. What to do?

08 January 2020 Fleur Heesen

Keyphrase distribution: What it is and how to balance it

07 January 2020 Edwin Toonen

Yoast SEO 12.8: Fixes and enhancements

Keyword cannibalization
06 January 2020 Joost de Valk

Find and fix keyword cannibalization in 4 steps