SEO blog

Yoast writes about several topics like Content SEO, Technical SEO, Analytics, eCommerce and WordPress. Don't know where to start? Start with our SEO basics posts or our most essential publications. If you like our posts, subscribe to our newsletter!

How to make a WordPress website

20 February 2020 | 3 Comments | Iris Guelen

Have you always wanted to create your own website? WordPress is the way to go! Whether you want to create your own personal blog, an online store, or a business website – with WordPress, creating your own website is easy as pie. If you know what you’re doing, of course. In this video, we’ll guide …

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Timeless SEO tips: 6 universal SEO tactics that never go out of fashion

19 February 2020 | 1 Comment | Melina Reintjens

Things are always on the move in the SEO world. Google regularly updates its algorithm and the competition is never far behind. So if you’re not sure about the latest best-practices, wouldn’t it be nice to have a list of timeless SEO improvements to focus on? We thought it might be! Arm yourself with these …

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timeless SEO tips

Yoast SEO 13.1: Schema.org structured data enhancements

18 February 2020 | 1 Comment | Edwin Toonen

Yoast SEO 13.1 and WooCommerce SEO 12.6 are out today! In these two updated SEO plugins, you’ll find several fixes and enhancements, mostly focused at improving our Schema.org structured data implementation. In this post, you can learn more about the latest versions of Yoast SEO and WooCommerce SEO. Yoast SEO 13.1 Back in Yoast SEO …

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How to improve your writing style: 6 tips to write an attractive text

17 February 2020 | 4 Comments | Marieke van de Rakt

Some of us are natural writers. They can write an attractive, fun, readable text in a matter of minutes. Others lack that skill. Unfortunately, they’ll have more difficulties keeping visitors on their website. But, while attractive writing is partly a matter of talent, practice sure helps! In this blog post, I’ll give six tips to …

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Blogging tips for web shops




Beyond exact keyword matching: optimize your text naturally

10 February 2020 | 5 Comments | Marieke van de Rakt

Our green bullets are addictive. We get that. While these green bullets help people to optimize their texts for the search engines, we don’t want people chasing only our bullets and losing track of their texts. We do want to nudge them and help them get that text as SEO-friendly as possible. In this blog …

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word forms, related keyphrase and synonyms in Yoast SEO premium analysis