SEO blog

Adding images to your articles encourages people to read them, and well-chosen images can also back up your message and get you a good ranking in image search results. But you should always remember to give your images good alt attributes: alt text strengthens the message of your articles with search engine spiders and improves …

Learning how to check your site speed doesn’t need to be daunting. This short guide will give you the basics, and point you in the right direction. There’s no single metric The first thing to understand is that there is no single metric or measurement for ‘speed’. There’s no simple number which you can use …

Sometimes I encounter new “SEO hacks” that people apply, that are actually anti-patterns. One of these new anti-patterns I noticed is the pattern of 301 redirecting all your 404 pages to your homepage. Let me explain why this is a lot like cleaning up your room by throwing everything into a drawer and what the …

The start of a new year is a great moment to work on cleaning up your site and finally doing the work you’ve been putting off. Getting rid of old stuff that’s floating around your site is a typical example of jobs that tend to get postponed. Similarly, the new year is a great time …

YoastCon is just around the corner. We’re already starting to get nervous, excited and anxious. It’s going to be so very amazing. Our speaker line-up is crazy. We’ve managed to get together the very best of the SEO community in one place for two whole days. But besides these amazing speakers, we’ve also scheduled some …

Do you have your own website or maintain the website of the company you work for? Of course, to do this right, you need to keep a keen eye on the performance of your website. Google offers several tools to collect and analyze data of your website. You probably have heard of Google Analytics and …

In next couple of months, Yoast SEO 10.0 will see the light of day. In it, you’ll find a brand new SEO analysis. One that’s based on thorough SEO research. Last year, we evaluated all existing assessments and added new ones to make the analysis reflect the search engines of today. You can now try …

Over the years, we’ve learned a lot about SEO. We felt the impact quality content and a technically flawless site has on a successful SEO strategy, so we built tools that help you to improve your own site. We’ve developed a strong set of defaults that can be applied to a broad spectrum of sites. …

How do you make sure that all content on your website is still relevant? Why is that even important? For some of you, coming up with new ideas for blog posts seems the biggest challenge of blogging. However, you want your existing posts to show up-to-date content as well. And that could even be a bigger challenge! …

Running a local service business is great, but if things are going well, why stop there? While the area you can cover may vary, depending on the kind of service you offer, there’s no reason you couldn’t broaden your horizon, if you’re ambitious, right? Well, one thing we often hear is that people find it …