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Yoast writes about several topics like Content SEO, Technical SEO, Analytics, eCommerce and WordPress. Don't know where to start? Start with our SEO basics posts or our most essential publications. If you like our posts, subscribe to our newsletter!

Crawl efficiency: making Google’s crawl easier

16 October 2018 by Joost de Valk

Search engines crawl your site to get the contents into their index. The bigger your site gets, the longer this crawl takes. It’s important that the time spent crawling your site is well spent. If your site has a 1,000 pages or less, this is not a topic you’ll need to think about much. If  you intend …

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Crawl efficiency


Remkus’ Roundup: New conferences, Gutenberg news and more!

12 October 2018 by Remkus de Vries - 2 Comments

It’s time for my weekly roundup again. This week of WordPress news has been an interesting one. So, let’s dive right in. The focus of last week was mostly on the release date WordPress 5.0 with the inclusion of Gutenberg as a primary goal. As you can imagine, there was a lot of discussion on the …

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Caroline’s Corner: No inspiration to blog? Work on your blog’s foundation

11 October 2018 by Caroline Geven - 3 Comments

I have a list of blog post ideas for my series here at Yoast.com. I have them written down in my bullet journal and refer to them whenever we’re discussing what my next blog post will be. Usually, when I’m inspired, I can finish such a blog post in about an hour. This time was …

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Caroline's Corner

5 tips for writing readable blog posts

10 October 2018 by Marieke van de Rakt - 21 Comments

Reading from a screen can be difficult, so if you want people to read your whole blog post, it must be easy to read. This will get you more returning visitors and a higher conversion rate. This post gives you five top tips on how to improve the readability of your articles. And to help …

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Writing a readable blog post

Yoast SEO 8.4: Helping you optimize taxonomies

9 October 2018 by Edwin Toonen - 6 Comments

Most releases are all about incredible new features or fixing a gazillion bugs with the help of the community. But sometimes, there’s a small release that is unfortunately timed just before a big one. There may not be any new game-changers in Yoast SEO 8.4, but does that mean it shouldn’t get its own release …

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Yoast SEO 8.4

Annelieke’s Analytics: Sequence segments in Google Analytics

I love segments! And for those of you wondering why I love them, or for those of you wondering what the heck segments are: I’ve written a post about segments in Google Analytics, that I invite you to read. In short: using segments makes your Google Analytics life a whole lot more interesting because it specifies your …

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Category: Analytics
Tag:
Google analytics

Remkus’ Roundup: Are you ready for WordPress 5.0?

5 October 2018 by Remkus de Vries - 11 Comments

Welcome to the first of my weekly Remkus’ Roundup post. This is the beginning of a series where I’ll share what’s happening in the WordPress community. Let’s start with this week! The road to WordPress 5.0 The most important news of this week revolves around two blog posts over at the Make WordPress Core blog. …

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Category: WordPress
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What is an XML sitemap and why should you have one?

4 October 2018 by Meike Hendriks - 17 Comments

A good XML sitemap acts as a roadmap of your website which leads Google to all your important pages. XML sitemaps can be good for SEO, as they allow Google to quickly find your essential website pages, even if your internal linking isn’t perfect. This post explains what they are and how they help you …

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XML sitemaps



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