Want to learn about Content SEO?

Take our SEO copywriting training!

  • Covers all from picking keywords to publishing
  • Optional personal feedback
  • On-demand SEO training by Yoast
  • End up with a ready-to-use blog post!
More info

Or just read some posts about Content SEO

The importance of quality content for SEO »

A well-written and nicely structured high quality content article will help you to rank in the search engines. In this post, I explain why.

Keyword research for SEO: the ultimate guide »

The first step in every content SEO strategy should be executing keyword research. In this ultimate guide, we'll teach you how to do that.


Must read articles about Content SEO


Recent Content SEO articles

How to use the readability analysis

5 December 2019 | 2 Comments | Edwin Toonen

Everybody knows the colored bullets (or dots, or even ‘traffic lights’) in Yoast SEO. Two parts of the plugin use this system: the content analysis and the readability analysis. The first checks whether your post is SEO-proof, while the latter checks if it is readable for a general audience. Of course, these two are interconnected, …

Read: "How to use the readability analysis"
Content analysis FI


It’s not enough to ‘write content’. You have to publish resources.

27 November 2019 | 2 Comments | Jono Alderson

Sometimes, having a great website with great content isn’t enough. Even if you’re doing everything right, you might still fall behind a stronger, faster, better-resourced competitor. In almost every niche, SEO is about more than just improving your site — it’s about beating every other site. If you want to win, you have to do …

Read: "It’s not enough to ‘write content’. You have to publish resources."
WordPress Gutenberg blocks

5 SEO copywriting mistakes you should avoid

20 November 2019 | 11 Comments | Melina Reintjens

Copywriting is a crucial element of every SEO strategy. High-quality content is what helps you rank and sets your site apart from all the other sites out there. So, you’ll want to do SEO copywriting the right way. Preferably without making any fatal mistakes. Want to know what not to do when you’re writing SEO …

Read: "5 SEO copywriting mistakes you should avoid"
don't make these seo copywriting mistakes



5 reasons your content won’t rank – even though it’s optimized

12 November 2019 | 21 Comments | Marieke van de Rakt

The Yoast SEO plugin helps you to easily optimize the text of your posts and pages. People use it to try and get higher rankings. But unfortunately, perfectly optimizing your post does not magically put it at the top of the search results. So, if your perfectly optimized post isn’t ranking, what could be the …

Read: "5 reasons your content won’t rank – even though it’s optimized"
5 reasons your optimized content won't rank

Update or delete? Cleaning up old content on your site

30 October 2019 | 5 Comments | Michiel Heijmans

Sometimes, content on your website becomes irrelevant or out of date, and you need to decide whether to update it or delete it. It’s part of your regular content maintenance activities. There are several ways to go about this and this article helps you decide what’s the best solution for your old content! Update old …

Read: "Update or delete? Cleaning up old content on your site"
Keep or delete old content

Everyday website optimization: 6 tasks for your daily SEO routine

28 October 2019 | 4 Comments | Michiel Heijmans

Many of you log into your site every day, or, at the very least, once a week. But, if you’re managing a small business or one-man blog, you can’t (always) spend a lot of time on your SEO, you have other things to do! Here, we discuss several small yet impactful things you should try …

Read: "Everyday website optimization: 6 tasks for your daily SEO routine"
Sustainable SEO


Content SEO

We write a lot about content strategy, optimizing content, better content writing, creating a good site structure, performing keyword research and lots of specific tips about blog SEO.

If you want all of our thinking around these topics in a clear overview, you have come to the right page!