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Or just read some posts about Content SEO

The importance of quality content for SEO »

A well-written and nicely structured high quality content article will help you to rank in the search engines. In this post, I explain why.

Keyword research for SEO: the ultimate guide »

The first step in every content SEO strategy should be executing keyword research. In this ultimate guide, we'll teach you how to do that.


Must read articles about Content SEO


Recent Content SEO articles

4 tips to quickly improve your website in the current situation

10 April 2020 | 1 Comment | Melina Reintjens

Everything is happening online, now that the situation with COVID-19 has everyone staying at home as much as possible. You’re not going to events, you’re not sitting down with customers. So, your online presence is more important than ever. Your website is your business card. And you want it to be found! But many people …

Read: "4 tips to quickly improve your website in the current situation"
Quickly improve your website

7 keyword research mistakes you should avoid

Thinking about the keywords you want to rank for is really the first and foremost step you need to take for your SEO strategy. Still, keyword research can be quite daunting. So, which keyword research mistakes should you avoid at all times? In this post, I’ll take you through the most common keyword research mistakes …

Read: "7 keyword research mistakes you should avoid"
avoid these keyword research mistakes

SEO tutorial for beginners: How to start with SEO?

Now is the time to start with SEO. If you want your customers to find online too, you need to rank high. What to do? How do you get started with SEO? Or, how do you start with SEO on a brand new site? In this blog post, I’ll talk you through the 7 steps …

Read: "SEO tutorial for beginners: How to start with SEO?"
Beginners guide: Yoast SEO

Why and how to use the search results to create intent-based content

12 March 2020 | 4 Comments | Melina Reintjens

Search intent is becoming more and more important. Google is getting better and better at guessing exactly what searchers are looking for when they type in their – sometimes cryptic – search terms. That’s why you need to focus on it as well! What is search intent, again? How do search engines approach user intent? …

Read: "Why and how to use the search results to create intent-based content"
What are ranking signals?


Blog post structure: How to set up an easy-to-read text

10 March 2020 | Marieke van de Rakt

When blogging, it pays dividends to lay out the structure of your piece before you begin writing. The structure is the skeleton of your text and preparing it has multiple benefits. Firstly, it’s easier to write a text when your structure is already there. Secondly, a clear structure helps the reader to easily read your …

Read: "Blog post structure: How to set up an easy-to-read text"
blog post structure

What are breadcrumbs? Why are they important for SEO?

5 March 2020 | 13 Comments | Edwin Toonen

Breadcrumbs are an important part of almost every good website. These little navigational aids don’t just tell people where they are on your site, but they also help Google work out how your site is structured. That’s why it makes a lot of sense to add these helpful little pointers. Let’s take a look at …

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What are breadcrumbs?


Semantically link entities to your content with Yoast SEO

25 February 2020 | Edwin Toonen

Search engines love entities. Entities can be people, places, things, concepts, or ideas and they will often appear in the Knowledge Graph. Lots of search terms can be an entity, but specific search terms can also have different meanings and thus, be different entities. Take [Mars] for example; are you talking about the planet entity …

Read: "Semantically link entities to your content with Yoast SEO"
Blog structure.

Readability: Dumbing down or opening up?

24 February 2020 | 3 Comments | Marieke van de Rakt

Writing a readable text can be daunting. Especially if the topic of your blog is difficult or extremely technical. Is it really necessary to focus on readability if your audience is used to your jargon? Well, although your audience might be up to the task of reading your lingo, the entire purpose of SEO is …

Read: "Readability: Dumbing down or opening up?"
yoast seo hates my writing style

Content SEO

We write a lot about content strategy, optimizing content, better content writing, creating a good site structure, performing keyword research and lots of specific tips about blog SEO.

If you want all of our thinking around these topics in a clear overview, you have come to the right page!