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Or just read some posts about Content SEO

The importance of quality content for SEO »

A well-written and nicely structured high quality content article will help you to rank in the search engines. In this post, I explain why.

Blogging: The ultimate guide »

This ultimate guide covers all the important aspects of blogging. Find out how to set up a successful blog or how to make yours even better!


Must read articles about Content SEO


Recent Content SEO articles




What is cornerstone content?

20 December 2019 | 8 Comments | Marieke van de Rakt

This post explains everything you need to know about cornerstone content – or evergreen content, as it’s also known. You’ll learn what it is, why it’s important for SEO, how to write this kind of content and how you should link from your posts to your cornerstone articles. What is cornerstone content? Cornerstone content is …

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cornerstone content

How to create the right meta description

16 December 2019 | 19 Comments | Michiel Heijmans

The meta description is a snippet of up to about 155 characters – a tag in HTML – which summarizes a page’s content. Search engines show the meta description in search results mostly when the searched-for phrase is within the description, so optimizing the meta description is crucial for on-page SEO. What does a meta …

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How to create the right meta description

How to use the readability analysis

5 December 2019 | 21 Comments | Edwin Toonen

Everybody knows the colored bullets (or dots, or even ‘traffic lights’) in Yoast SEO. Two parts of the plugin use this system: the content analysis and the readability analysis. The first checks whether your post is SEO-proof, while the latter checks if it is readable for a general audience. Of course, these two are interconnected, …

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Content analysis FI


It’s not enough to ‘write content’. You have to publish resources.

27 November 2019 | 2 Comments | Jono Alderson

Sometimes, having a great website with great content isn’t enough. Even if you’re doing everything right, you might still fall behind a stronger, faster, better-resourced competitor. In almost every niche, SEO is about more than just improving your site — it’s about beating every other site. If you want to win, you have to do …

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WordPress Gutenberg blocks

5 SEO copywriting mistakes you should avoid

20 November 2019 | 11 Comments | Melina Reintjens

Copywriting is a crucial element of every SEO strategy. High-quality content is what helps you rank and sets your site apart from all the other sites out there. So, you’ll want to do SEO copywriting the right way. Preferably without making any fatal mistakes. Want to know what not to do when you’re writing SEO …

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don't make these seo copywriting mistakes


Content SEO

We write a lot about content strategy, optimizing content, better content writing, creating a good site structure, performing keyword research and lots of specific tips about blog SEO.

If you want all of our thinking around these topics in a clear overview, you have come to the right page!