Blog SEO

Blog SEO is one of our most beloved subjects here at Yoast. Optimizing a blog is one of the most rewarding types of SEO. A blog that has been SEO’d well and has good content can get a lot of traffic from the search engines. As the natural mode of a blog is to continuously add new content, it can lead to truly remarkable results.

From learning to use long-tail keywords, properly categorizing your blog posts to improving your blog’s structure, we have a ton to read for you. On top of these things, be sure to also read about how to create awesome blog posts and how to structure a blog post.

Blog SEO

Must read articles about Blog SEO


Blog SEO: Befriend the long tail!

8 January 2018 by Marieke van de Rakt - 12 Comments

Focusing on long tail keywords is a great SEO-tactic for blogs. A long tail keyword strategy makes it easy to keep the structure of your blog in good shape. Also, it allows you gradually to get more traffic and to be found by new and motivated audiences. In this post about blog SEO, I will explain the …

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Long tail star

Practical tips for setting up a clear text structure

22 December 2017 by Marieke van de Rakt

When blogging, it pays dividends to lay out the structure of your piece before you begin writing. The structure is the skeleton of your text: it will help the reader grasp the core message of your article. And that enhances the readability of your article. This post gives you practical tips to help you set …

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What to do if the traffic on your blog is decreasing?

18 July 2017 by Marieke van de Rakt - 50 Comments

If you maintain a blog, of course you want the traffic to your blog to grow. But what if it doesn’t? What if the traffic to your blog is (slightly) decreasing? What do you do? In this post, I will give 5 tips on how to increase the traffic to your blog once again! First …

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What to do when your site's traffic is decreasing

What are breadcrumbs and why are they important for SEO?

10 July 2017 by Edwin Toonen - 14 Comments

Breadcrumbs are an important part of almost any good website. These little navigational aides not just help people visualize where they are on your site, but also help Google determine how your site is structured. That’s why it makes a lot of sense to add these helpful little pointers. Let’s see how breadcrumbs work. What …

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Ask Yoast case study: SEO of a mom blog

6 April 2017 by Marieke van de Rakt - 11 Comments

SEO can be a rather complicated and abstract thing. What exactly do we mean by increasing keyword density? How do you start with improving the structure of a site? That’s why I’m going to write a series of Ask Yoast case studies. In these case studies, I’ll take a look at a specific site (the owner …

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seo of an online shop

Ask Yoast: Do off-topic comments hurt SEO?

27 February 2017 by Joost de Valk - 4 Comments

If you own a blog, you have to deal with the opinions, questions, and feedback from your blog’s visitors. Mostly you receive comments related to your post, but sometimes you might receive off-topic comments. How do you respond properly? And, more importantly, do off-topic comments on your blog post hurt your SEO? In this Ask Yoast we’ll …

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Ask Yoast off-topic comments


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