Blog SEO

Blog SEO is one of our most beloved subjects here at Yoast. Optimizing a blog is one of the most rewarding types of SEO. A blog that has been SEO’d well and has good content can get a lot of traffic from the search engines. As the natural mode of a blog is to continuously add new content, it can lead to truly remarkable results.

From learning to use long-tail keywords, properly categorizing your blog posts to improving your blog’s structure, we have a ton to read for you. On top of these things, be sure to also read about how to create awesome blog posts and how to structure a blog post.

Must read articles about Blog SEO

Explaining SEO to your grandparents

29 August 2017 by Marieke van de Rakt » - 14 Comments

Optimize your WordPress gallery

How do you explain SEO to people who don’t know the first thing about it? What is SEO really about? Before anyone accuses me of discriminating against the elderly, the title of this post is only a figure of speech. Joost’s 90-year old grandmother knows exactly what SEO is, while some of our 30-something friends »

Category: SEO basics
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A blog on an eCommerce site

15 August 2017 by Marieke van de Rakt » - 15 Comments

blog on your ecommerce site

Why do so many eCommerce sites have a blog? Is that because online shop owners love to write posts? Or perhaps they have a lot of spare time on their hands? Probably not. Although blogging is lots of fun, it also is a great marketing and SEO strategy. And because of that, eCommerce site owners »

Categories: Content SEO, eCommerce
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What to do if the traffic on your blog is decreasing?

What to do when your site's traffic is decreasing

If you maintain a blog, of course you want the traffic to your blog to grow. But what if it doesn’t? What if the traffic to your blog is (slightly) decreasing? What do you do? In this post, I will give 5 tips on how to increase the traffic to your blog once again! First »

Categories: Content SEO, Social Media
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What are breadcrumbs and why are they important for SEO?

10 July 2017 by Edwin Toonen » - 14 Comments

Breadcrumbs are an important part of almost any good website. These little navigational aides not just help people visualize where they are on your site, but also help Google determine how your site is structured. That’s why it makes a lot of sense to add these helpful little pointers. Let’s see how breadcrumbs work. What »

Categories: User eXperience (UX), WordPress
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Blogging: the ultimate guide

How to blog - ultimate guide to blogging

How to start a blog

How to start a blog

If you’re thinking about starting a blog, the most important thing I have to say to you is: go for it! Start your blog! Just do it! Blogging is a great SEO strategy, it’s a wonderful marketing tool and blogging is lots of fun! A new blog will allow you to make smart and strategic choices. »

Categories: Content SEO, SEO basics, WordPress
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Ask Yoast case study: SEO of a mom blog

seo of an online shop

SEO can be a rather complicated and abstract thing. What exactly do we mean by increasing keyword density? How do you start with improving the structure of a site? That’s why I’m going to write a series of Ask Yoast case studies. In these case studies, I’ll take a look at a specific site (the owner »

Categories: Content SEO, User eXperience (UX)
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Ask Yoast: Do off-topic comments hurt SEO?

27 February 2017 by Joost de Valk » - 4 Comments

Ask Yoast off-topic comments

If you own a blog, you have to deal with the opinions, questions, and feedback from your blog’s visitors. Mostly you receive comments related to your post, but sometimes you might receive off-topic comments. How do you respond properly? And, more importantly, do off-topic comments on your blog post hurt your SEO? In this Ask Yoast we’ll »

Category: Content SEO
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Should you blog about Justin Bieber?

7 November 2016 by Marieke van de Rakt » - 8 Comments

blog about justin bieber

You want to rank on the words that are used a lot in the search engines, right? Justin Bieber is a term that is used very, very often. So, should we all start writing about Justin Bieber then? The answer of course is: (please) no. In this post, I explain why blogging about Justin Bieber – »

Category: Content SEO
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How to write a high-quality and SEO-friendly blog post

1 November 2016 by Marieke van de Rakt » - 9 Comments

High quality blogpost

Writing blog posts that are both nice and easy to read as well as SEO-friendly can be daunting. For some people, SEO-friendly content and high-quality content even seem contradictory. In this post, I’ll explain the three important steps you need to take to write excellent and SEO-friendly content. Holistic SEO At Yoast, we do not »

Category: Content SEO
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