Technical SEO

In the Technical SEO category, we cover topics like crawl directives, site speed, on-page optimization, structured data, and other technical factors that can improve your SEO. As we believe in a holistic approach to online marketing, we combine technical SEO and content SEO with user experience and usability to create awesome websites.


Beginners level

What's technical SEO? 8 technical aspects everyone should know »

Is technical SEO a mystery to you? Find out which elements you should focus on to optimize your website for both SEO and user experience.

Expert level

rel=canonical: the ultimate guide »

Canonical URLs tell search engines that similar pages are actually the same. Learn when and how to set a URL as rel=canonical in this guide.


Must read articles about Technical SEO


Recent Technical SEO articles

At Yoast, we take pride in our holistic view on SEO, taking into account all the aspects a site needs to rank well. Let us explain in this post!

Local rankings require hard work. In this article, we'll go over the local ranking factors you need to keep in mind when optimizing your site!

What is structured data? This post explains what structured data, schema.org and JSON-LD is and why it is important for SEO.

Browse through our Technical SEO content posts. »