If you use Yoast SEO on your website, you’re probably familiar with features like the SEO analysis or the snippet preview. You might even know that you can easily link to related posts or create redirects in the premium version of the plugin. But there’s (much) more. For instance, the Yoast SEO plugin has so-called …Read: "Yoast SEO’s hidden features that secretly level up our SEO"
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Is technical SEO a mystery to you? Read this post and you'll know which elements you should focus on, if you want a solid technical foundation for your site.
The robots.txt file is a file you can use to tell search engines where they can and cannot go on your site. Learn how to use it to your advantage!
Must read articles about Technical SEO
This is the ONLY tutorial you'll need to hugely increase your search engine traffic by improving your WordPress SEO. Want higher rankings? Read on!
The canonical URL allows you to tell search engines that certain similar URLs are actually one and the same. Learn how to use rel=canonical!
This guide discusses what hreflang is, what it is for and gives in-depth information on how to implement it for your multilingual websites.
To get search engines to fully understand your site, you need structured data in the form of Schema.org. This guide helps you on your way.
Recent Technical SEO articles
You might know that structured data in the form of Schema.org can do wonders for your search results. It also forms the basis for an ever-increasing amount of new and exciting developments on the search engine front. Google has said many times that structured data is beneficial. Today, we’re going to look at a relatively …Read: "How to add HowTo Schema to your how-to article"
Duplicate content is much-dreaded in the world of SEO. If your content lives on multiple pages on your site, or other websites, Google might get confused and won’t know what to rank first. You’ll want to prevent duplicate content as much as possible. So, what can you do, yourself? Here, I’ll explain how to perform …Read: "DIY: Duplicate content check"
Did you notice Google is offering fewer options for your search results to shine? It seems like Google regularly adds a new box to the search result pages that answers searchers’ questions immediately, without them having to click on anything. For instance, type in [Blade Runner 2049] and you’ll be bombarded by four ads, a …Read: "How to get a Google answer box"
This post explains what AMP is and aims to do, who should implement and why, how to get your WordPress site ready for AMP and how to make sure Yoast SEO integrates nicely with it. What are Accelerated Mobile Pages/AMP? The Accelerated Mobile Pages project aims to make pages load instantly on mobile. The web is slow …Read: "Setting up WordPress for AMP: Accelerated Mobile Pages"
Rich search results are everywhere. Years ago, search engines presented search results without much adornment. Today, the search results look very different, especially on mobile. We see extra information beneath the links, plus a couple of big blocks of rich — often visual or action-oriented — content, depending on what you look for. In this …Read: "Rich results are on the rise"
An SEO Basics post about technical SEO might seem like a contradiction in terms. Nevertheless, some basic knowledge about the more technical side of SEO can mean the difference between a high ranking site and a site that doesn’t rank at all. Technical SEO isn’t easy, but here we’ll explain – in layman’s language – …Read: "What’s technical SEO? 8 technical aspects everyone should know"
Google’s Knowledge Graph is hard to find, but its results are not. Take, for instance, that big block of information that appears on the right-hand side of your desktop screen after entering a search term. This block – also known as the Knowledge Graph Card – contains relevant, context-specific information regarding your search, powered by …Read: "What is Google’s Knowledge Graph?"
The robots.txt file is a file you can use to tell search engines where they can and cannot go on your site. Learn how to use it to your advantage!Read: "The ultimate guide to robots.txt"
Once upon a time, there was a little robot who came to a website to try to figure out what it was all about. The robot read some words and followed some links and thought: “Well, there are a lot of mentions of this particular word, so the page must be about that!” She sent …Read: "A story about Schema, structured data and robots"
Yoast has its roots in SEO. We write a lot about technical SEO, content SEO and search news. In this category we cover topics like crawl directives, page speed, on-page optimization and other factors that can improve your SEO.
If you want to dive a bit deeper into technical SEO you should definitely check out our Technical SEO 1 training!
As we believe in a holistic approach to online marketing, we combine technical SEO and content SEO with user experience and usability to create awesome websites.