Technical SEO archives - Page 2 of 23

You probably know the feeling. You’re Googling for a term you’d (like to) rank for and you see a competitor that has a search result that looks incredible. It has star ratings or an image, or both. Or it might have a video, or some other thing. These are so-called rich results. They stand out …

If you have a local business, selling products or services, you have to think about the local ranking of your website. Local optimization will help you surface for related search queries in your area. As Google shows local results first in a lot of cases, you need to make sure Google understands where you are …

Getting a Schema.org implementation right on a website was always enormously painful. There was not enough documentation and no good tools to help you to make it truly simple. For years, even the best implementations were still just a fragmented mess. In the spring of 2019, we fixed that with Yoast SEO 11.0 — and …

You might know that structured data in the form of Schema.org can do wonders for your search results. It also forms the basis for an ever-increasing amount of new and exciting developments on the search engine front. Google has said many times that structured data is beneficial. Today, we’re going to look at an exciting …

Many, many sites have an FAQ page. This is a page where a lot of frequently asked questions get the appropriate answer. It is often a single page filled to the brim with questions and answers. While it’s easy to add one, it’s good to keep in mind that not all sites need an FAQ. …

To get search engines to fully understand your site, you need structured data in the form of Schema.org. This guide helps you on your way.

Static websites? Isn’t that old-school? In the early days of the web, all websites were static. Today, turning your dynamic WordPress site into a high-performing static one might be a viable option for you. Visitors get a super-fast browsing experience, while content managers continue to use the WordPress authoring experience and plugin ecosystem. Hackers have …

Get ready for a brand new version of Yoast SEO! The 14.8 release is so full of remarkable free and premium features we’re having a hard time mentioning them all in this short introduction. So, to make everyone’s life easier, let’s start this post with a list of new features. In Yoast SEO 14.8, you’ll …

Today, it seems that everyone is talking about Schema as being the next hot thing. It has a rich history, and it took a long while for it to gain momentum. Talk of a machine-readable web started when the internet was still in its infancy. It was Sir Tim Berners-Lee — the computer scientist best …

I’m happy to welcome two new members to team Yoast, who will spend their time making WordPress core better. Justin Ahinon and Ari Stathopoulos are both joining our ranks. This means they’ll have even more time than they already did to spend on making WordPress better for everyone. All of this in line with our …