Rich Snippets

When talking about search result pages, SEOs often refer to “snippets”. Each URL has its own snippet, usually consisting of the title, the URL and the description. Rich snippets are search result snippets with some added info, this could be a rating in stars, maybe including price and availability, but it could also be several upcoming events or an image and preparation time for recipes.

We regularly discuss rich snippets on yoast.com, so read what we’ve had to say about them:


Beginners level

What are rich snippets? »

Not sure what a rich snippet is? We'll explain it to you in plain English! On top of that, we'll help you get them for your site.

Expert level

Structured data with Schema.org: the ultimate guide »

To get search engines to fully understand your site, you need structured data in the form of Schema.org. This guide helps you on your way.


Must read articles about Rich Snippets


Recent Rich Snippets articles

Did Google Search Console send an email with an error message? »

Google Search Console loves to send emails. But what can you about the structured data errors it mentions? Here's an example for products.

How to check the performance of your rich results in Google Search Console »

Do you know how to check the performance of your rich results in Google Search Console? We explain it all in this post.

How to get ratings and reviews for your online business »

Ratings and reviews can play a role in the success of your online business. Find out about the effects and how Google uses them.

ratings and reviews
Browse through our Rich Snippets content posts. »