Rich Snippets archives

Recent Rich Snippets articles


Local business listings with Schema.org structured data

1 February 2024 Edwin Toonen

One of the things you can do to present your local business better in search results is Schema.org data for rich snippets. Adding structured data to your site can help search engines understand your business and how it performs. For this reason, you must add your NAP details, store/location map, reviews, and images. Find out …

Read: "Local business listings with Schema.org structured data"
Local business listings with Schema.org structured data


Product page SEO: 5 things to improve

4 September 2023 Edwin Toonen

Having great product pages is important for your sales. After all, it’s where people decide to click that buy button. Besides optimizing your product pages for user experience, you also want to make sure these pages work for your SEO. You might think this is obvious. That’s why we’ll show you a few less obvious …

Read: "Product page SEO: 5 things to improve"
Product page SEO: 5 things to improve

Yoast SEO’s hidden features that secretly level up your SEO

If you use Yoast SEO on your site, you’re probably familiar with features like the SEO analysis or the snippet preview. You might also know our inclusive language analysis, and how easily you can link to related posts or create redirects in the premium version of the plugin. But there’s (much) more! For instance, the …

Read: "Yoast SEO’s hidden features that secretly level up your SEO"
Yoast SEO’s hidden features that secretly level up your SEO

Check validity of structured data in Google Search Console

23 February 2023 | 6 Comments Edwin Toonen

Google Search Console is an essential tool for website owners. This tool shows you how your site appears in Google’s search results. It also shows you what to improve to maximize your listings in the results. One of the many cool features of Search Console is the structured data analyses found in the Enhancement reports. …

Read: "Check validity of structured data in Google Search Console"
Check validity of structured data in Google Search Console


How to get ratings and reviews for your business

1 September 2022 | 2 Comments Edwin Toonen

Reviews or testimonials are mostly said to work based on social proof. Social proof is a psychological process in which people copy the behavior of others in an attempt to reflect correct behavior. In addition, search engines are increasingly looking for that proof as well. In this post, I’ll look at how reviews work, how …

Read: "How to get ratings and reviews for your business"
How to get ratings and reviews for your business

What’s technical SEO? 8 technical aspects everyone should know

25 August 2022 Edwin Toonen

In this post, we’ll go into the basics of technical SEO. Now, discussing the basics of technical SEO might seem like a contradiction in terms. Nevertheless, some basic knowledge about the more technical side of SEO can mean the difference between a high-ranking site and a site that doesn’t rank at all. Technical SEO isn’t …

Read: "What’s technical SEO? 8 technical aspects everyone should know"
What’s technical SEO? 8 technical aspects everyone should know

Schema – why you NEED Yoast SEO to do it right!

20 July 2022 Marieke van de Rakt

You might have heard that you need structured data on your website. Not only will Google understand your content better, but it will also increase your chances of getting those shiny rich results. In Yoast SEO, we output schema as a graph. This means it’s all tied together and the relationship between various elements is …

Read: "Schema – why you NEED Yoast SEO to do it right!"
Schema – why you NEED Yoast SEO to do it right!