Local SEO

Local SEO refers to optimizing your site so it shows up in the local search results. When people do a query that search engines like Google deem “local” in nature, they’ll show some local results. This can happen either because the user adds a location to the search term, or the term itself shows local intent. If you own a local business you’d want to show up in these results!

Below, you’ll find several articles about this topic. Want to easily optimize your site for local search? Our Local SEO plugin helps you optimize your WordPress site for Local SEO.

Local SEO: the ultimate guide for small businesses »

This ultimate guide covers small business SEO. Want your site to rank high in the local search results? Read about it here!

Local SEO for WordPress plugin »

With the Local SEO module for the Yoast SEO for WordPress plugin you'll easily optimize your WordPress blog to perform well in Local Search Results!


Must read articles about Local SEO


Recent Local SEO articles


Contact page examples: What makes a great contact page?

24 March 2021 | 2 Comments | Edwin Toonen

In this post, we’ll go over a number of contact page examples, so you’ll be able to review your own contact page and improve it. For a lot of companies, that contact page is the main reason they have a website in the first place. For others, the contact page filters or manages all incoming …

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great contact pages

Yoast Local SEO 13.9: Primary location & shared properties

23 March 2021 | 2 Comments | Edwin Toonen

For local businesses, doing well in the local search results is essential. Luckily, the Local SEO add-on for Yoast SEO is a great help for your business. The plugin makes it much easier to get your site to perform better in Google. For instance, it helps you improve your local business’s contact page so customers …

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Google’s knowledge panel: What is it and how to get one?

Google’s knowledge panel is the block you’ll find on the right side of your screen in the search results. Nowadays, you’ll see it for a lot of queries. It presents the results of Google’s Knowledge Graph, which can be seen as an engine connecting all kinds of data Google finds on the web. If you …

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ranking high in Google

Yoast SEO 15.9: Performance improvements

23 February 2021 | 15 Comments | Edwin Toonen

Today sees the release of Yoast SEO 15.9 and Video SEO 13.7. In Yoast SEO 15.9, we focussed on performance improvements and general enhancements. In addition, we made Video SEO available in Elementor. Find out more! Performance improvements Improving the performance of our plugins is always on our radar. Sometimes, we do big changes that …

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How to respond to positive and negative online reviews

13 January 2021 | 4 Comments | Marieke van de Rakt

Online reviews are important for any business. With the current situation, they’ve even become essential when you own a local business. More than ever, people are searching for businesses and products online. Having positive reviews and ratings will help you stand out and attract traffic to your site. But what should you do when you …

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ratings and reviews

SEO tips for non-profit organizations

SEO is important for every website that wants to attract traffic. SEO for non-profits, in that regard, isn’t that different from SEO for other businesses. For non-profits -often struggling to make ends meet- it can be a cheap and effective way of attracting traffic. Making sure your website is findable in the search engines increases …

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Non-Profit SEO

Social media for small businesses: 12 tips to boost your local marketing

16 September 2020 | 10 Comments | Michiel Heijmans

A successful local business is one that nurtures relationships with its clients and one that people talk about. Can you think of a better online place for that than social media? It’s where you can engage, share, and get the conversation about your business going. At the same time, social media feels like a struggle to …

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social media for small business

Local ranking factors that help your small business’ SEO

10 September 2020 | 18 Comments | Michiel Heijmans

If you have a local business, selling products or services, you have to think about the local ranking of your website. Local optimization will help you surface for related search queries in your area. As Google shows local results first in a lot of cases, you need to make sure Google understands where you are …

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local seo

New and temporarily free Local SEO training: Learn how to rank locally!

8 September 2020 | 2 Comments | Marieke van de Rakt

With a website, you’re able to reach out to the entire online world. But what if you want to target a local audience? Then you need to practice local SEO! Especially now, during the COVID-19 pandemic, it’s incredibly important to make sure your local audience can find you online. That’s why today, we’re launching a …

Read: "New and temporarily free Local SEO training: Learn how to rank locally!"
local seo training launch

Local SEO

Local SEO refers to optimizing your site so it shows up in the local search results. When people do a query that search engines like Google deem “local” in nature, they’ll show some local results. This can happen either because the user adds a location to the search term, or the term itself shows local intent. If you own a local business you’d want to show up in these results!

Below, you’ll find several articles about this topic. Want to easily optimize your site for local search? Our Local SEO plugin helps you optimize your WordPress site for Local SEO.