Local SEO

Local SEO refers to optimizing your site so it shows up in the local search results. When people do a query that search engines like Google deem “local” in nature, they’ll show some local results. This can happen either because the user adds a location to the search term, or the term itself shows local intent. If you own a local business you’d want to show up in these results!

Below, you’ll find several articles about this topic. Want to easily optimize your site for local search? Our Local SEO plugin helps you optimize your WordPress site for Local SEO.

Ultimate guide to small business SEO »

This ultimate guide covers small business SEO. Want your site to rank high in the local search results? Read about it here!

Local SEO for WordPress plugin »

With the Local SEO module for the Yoast SEO for WordPress plugin you'll easily optimize your WordPress blog to perform well in Local Search Results!


Must read articles about Local SEO

Recent Local SEO articles

All about Google’s knowledge panels

Last week, Google announced a new feature in their knowledge panels. You’re now able to verify your branded or personal panel and add or change some of the information in it. But what exactly are knowledge panels? Are these useful? Should your company have one?  I’ll tell you all about it in this post! What …

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Small business tips




Why I like the Local SEO plugin and Technical SEO course so much

19 December 2017 by - 2 Comments

When my colleagues asked me to name two of my favorite products for my birthday sale, I didn’t hesitate. Yes, our flagship product Yoast SEO is awesome, but I’ve always had a thing for small businesses and helping them optimize for Google. Two of our products that every small business owner should purchase, in my …

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How to respond to online reviews of your business

4 December 2017 by - 11 Comments

Online reviews are important for any local business. They’ve become essential in local search strategies. Having positive reviews and ratings will help in attracting traffic, both to your website as well as to your local business. Should you respond to positive reviews? And what about the negative ones? Here, I’ll give you lots of tips …

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ratings and reviews

Ask Yoast case study: SEO for a fashion business

14 November 2017 by - 8 Comments

As a small business owner in the fashion and interior design industry, it’s important to make sure that visitors become familiar with your work and style. But when it comes to making your site SEO proof, some other aspects need attention as well. This case study focuses on the site bedivine.com.au, a great example of …

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Ask Yoast Case study SEO fashion business

Create a website with SEO in mind: Technical pointers

19 October 2017 by - 17 Comments

After a lot of its and buts, you have finally decided to create a website. A personal website for yourself, or that long overdue website for your business. You know you have to think about design and should supply well-written texts. You’ve already been inquiring about that thing called hosting. You may even have called …

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start your website from an SEO perspective: technical pointers

Ask Yoast case study: SEO for a property inspector

29 September 2017 by - 4 Comments

In this new Ask Yoast case study we’ll focus on an Australian real estate company: Building Properties Inspections Melbourne. This company specializes in building and pest inspections and provides its customers with reports, containing all the details of those inspections. What kind of customer makes use of these services? You could think of people who …

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Ask Yoast Case study: SEO for a Real estate

SEO for non-profits

27 September 2017 by - 2 Comments

SEO is important for every website that wants to attract traffic. SEO for non-profits, in that regard, isn’t that different from SEO for other businesses. For non-profits -often struggling to make ends meet- it can be a cheap and effective way of attracting traffic. Making sure your website is findable in the search engines increases …

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Non-Profit SEO

Local SEO

Local SEO refers to optimizing your site so it shows up in the local search results. When people do a query that search engines like Google deem “local” in nature, they’ll show some local results. This can happen either because the user adds a location to the search term, or the term itself shows local intent. If you own a local business you’d want to show up in these results!

Below, you’ll find several articles about this topic. Want to easily optimize your site for local search? Our Local SEO plugin helps you optimize your WordPress site for Local SEO.