Why Yoast SEO academy?

  • Get ready-to-use templates for your SEO strategy.
  • Developed by world-class SEO experts and university-trained teachers.
  • Find real-life best practices to add to your toolkit.
  • Comprehensive, engaging and easy to follow.
  • Covers all SEO topics, from beginner to advanced.
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Get practical!

  • Theory only goes so far; train actual skills in our academy!
  • Templates and step-by-step plans guide you from theory to the real world
  • Optional assignments & challenging quizzes foster long-term knowledge retention

And the cherries on top…

  • Monthly SEO news module keeps you up to speed (premium only)
  • Webinars, conference talks and deep dives from the best in the business
  • Includes badges and certificates to display your expertise on your website

What our students say...

Rated 4,6 out of 5 stars by our 160,000 academy students!

I continue to be amazed at the thoroughness and usefulness of the information I receive when reaching out for help. I'm not a novice, but neither am I an expert, so when I've gone as far as I can to figure something out, I always reach out to Yoast to get things back to normal. What I also appreciate are the explanations of why the problem may have happened and how it was fixed so that in the future, I can apply that knowledge. I'm learning because of Yoast's customer service, and I appreciate your graciousness in sharing the in's and out's of using your program! I want you to know I highly recommend you to anyone looking for some SEO help - thanks again - I'm a customer for life!

Debbie Sharp  - Sharp Refinishing

Thanks for setting us on the right path Yoast! I’ve been designing websites for longer than I care to remember, but your blog is invaluable (and much appreciated) to keep abreast of the many changes Google seems to be making on an almost weekly basis. Your premium plugin has also been providing a much-needed refresher course on on-page SEO – thanks again!

Bill Hunt  - TopDog PR

Compare our training subscriptions and see what’s included!

Let us take you by the hand and give you SEO nuggets to help you outrank your peers. Choose the subscription that suits you.

Yoast SEO academy Free

The Free SEO training subscription contains:

  • SEO for beginners training
  • WordPress for beginners training
  • Yoast SEO for WordPress plugin training
  • WordPress block editor training
  • Structured data for beginners training
  • SEO news
Free

Yoast SEO academy Premium

The Premium SEO training subscription contains:

  • All-around SEO training
  • International SEO training
  • Keyword research training
  • Local SEO training
  • SEO copywriting training
  • SEO for beginners training
  • Site structure training
  • Structured data for beginners training
  • Technical SEO training
  • WordPress block editor training
  • WordPress for beginners training
  • Yoast SEO for WordPress plugin training
$49 / month
Get Yoast SEO Premium Including 1 year free updates and support
$89 / year
Get Yoast SEO Premium Including 1 year free updates and support

Read more about the included courses

All-around SEO training »

In this course, you’ll learn practical SEO skills on every key aspect of SEO, to make your site stand out.

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International SEO training »

Want to reach visitors in different countries? Tell Google to rank different language variations of a page for different regions. How? Find out in our International SEO training course!

Learn more »

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Keyword research training »

Do you know the essential first step of good SEO? It’s keyword research. In this training, you’ll learn how to research and select the keywords that will guide searchers to your pages.

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Local SEO training »

Learn how to rank in the local search results. Find out how you can improve your online presence to attract more customers to your shop.

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SEO copywriting training »

Great content ranks! In this SEO copywriting training, we help you perfect your copywriting skills. Find out how to write copy that readers and search engines can’t resist.

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SEO for beginners training [Free] »

Don’t know much about SEO yet, but eager to learn? In this free SEO for beginners training, we tell you how Google works. Includes lots of quick and easy tips to improve your site!

Learn more »

Site structure training »

Improve your rankings with a good site structure that helps Google and your visitors understand your website. Put a spotlight on the most important pages on your site with a proper linking strategy. Find out how in this training!

Learn more »

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Structured data for beginners training [Free] »

Learn how to get attention-grabbing rich results that stand out in the search results! Find out how Yoast SEO helps you add structured data effortlessly!

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Technical SEO training »

Find out what errors are hurting your site’s SEO and learn to solve them with the Technical SEO training!

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WordPress block editor training [Free] »

Learn how you can create amazing content within the WordPress block editor. Find out how to easily switch from the classic editor to the block editor.

Learn more »

WordPress for beginners training [Free] »

Learn the ins and outs of creating and maintaining a WordPress website. Find out what you need to do to set up your own WordPress website!

Learn more »

Yoast SEO for WordPress plugin training [Free] »

The Yoast SEO for WordPress plugin training makes sure you use the plugin to its full potential. So you save time and effort by getting the settings just right!

Learn more »

Yoast SEO for WordPress training