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Must read articles about SEO Basics

  • What does Google do? »

    How does SEO work? What does Google do exactly? In this article, we explain everything you need to know in a clear and comprehensive way!

  • What is SEO? An explanation for beginners »

    What is SEO? SEO is the acronym for Search Engine Optimization. It's the practice of optimizing your web pages to make them reach a high position in Google.

  • How to start a blog »

    Blogging is a great SEO and marketing strategy. In this article, I'll share tips on how to start a blog and make it a success.

  • Complete beginner’s guide to SEO »

    To a beginner, SEO seems like a black box. Now, in this beginner's guide to SEO we're opening that black box for you. Read on!


Recent SEO Basics articles



SEO tutorial for beginners: How to start with SEO?

If you’re not already working on it, now is definitely the time to start with SEO. You need to rank high if you want customers to find you online. So, what should you do? How do you get started with SEO? Or, how do you start with SEO on a brand new site? In this …

Read: "SEO tutorial for beginners: How to start with SEO?"
Beginners guide: Yoast SEO



What is HTTPS?

11 March 2021 | 8 Comments | Edwin Toonen

HTTPS secures the connection to the website you are visiting. I’m sure you have seen this in action; look at the address bar in the browser and find the lock icon on the left-hand side. Is the lock closed? Then the connection is secure. Is it open, or is there another type of icon or …

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SEO basics: what is HTTPS?

What is orphaned content?

9 February 2021 | 7 Comments | Marieke van de Rakt

If you want your content to rank in Google, it needs to know about the existence of that content. That means that you (or another site) should link to this content. Google follows these links and saves every post or page it finds through links to in the index. So, you’ll understand that it’s important …

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What is anchor text and how to improve your link text?

6 January 2021 | 7 Comments | Edwin Toonen

Anchor text — or link text — is the visible, clickable text of a link. It usually appears in a different color than the surrounding text and is often underlined. Good link text tells the reader what to expect if they click on the link. Getting your anchor text right increases the chance of someone …

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SEO basics: Anchor text

What’s technical SEO? 8 technical aspects everyone should know

In this post, we’ll go into the basics of technical SEO. Now, discussing the basics of technical SEO might seem like a contradiction in terms. Nevertheless, some basic knowledge about the more technical side of SEO can mean the difference between a high ranking site and a site that doesn’t rank at all. Technical SEO …

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Ask Yoast: technical SEO

What is content marketing?

22 December 2020 | 5 Comments | Marieke van de Rakt

Content marketing consists of all marketing activities that focus on the creation and sharing of information. If you’re serious about your SEO, it should definitely be part of your strategy. But nowadays, it’s also crucial for branding. Sharing valuable information is a great way to attract an audience and show them that you’re an expert in what …

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