SEO basics archives

Recent SEO basics articles

What is SEO? An explanation for beginners

27 September 2021 | 20 Comments | Marieke van de Rakt

The pandemic made it necessary for many businesses to focus on their online presence. But even way before that, we saw a steady rise in everything moving online. So, perhaps, you want to get on board and have decided to quickly set up a website for your business. Or, you’ve decided to revive your existing …

Read: "What is SEO? An explanation for beginners"
What is SEO? An explanation for beginners

What is search intent and why is it important for SEO?

23 September 2021 | 4 Comments | Marieke van de Rakt

SEO is a way to get more traffic to your website. By ranking high on Google, you attract more people to your site which leads to more sales and returning visitors. To get people to your site, you need to optimize your content for the right words. However, to increase your chances of ranking, convincing …

Read: "What is search intent and why is it important for SEO?"
What is search intent and why is it important for SEO?




SEO for a new website: the very first things to do

How does a new website start ranking? Does it just magically appear in Google after you’ve launched it? What things do you have to do to start ranking in Google and get traffic from the search engines? Here, I explain the first steps you’ll need to take right after the launch of your new website. …

Read: "SEO for a new website: the very first things to do"
SEO for a new website: the very first things to do

The 6 most common SEO mistakes and how to avoid them

Not sure why you’re not ranking #1 for your focus keywords in Google? You might be making one of the mistakes a lot of site owners make. We see it happen a lot. From small local businesses to big corporate ones, lots of websites are making similar mistakes. Here, we’ll give you an overview of …

Read: "The 6 most common SEO mistakes and how to avoid them"
The 6 most common SEO mistakes and how to avoid them