Social media endeavors should be a part of your SEO strategy. As social media usage increased in popularity, Google and other search engines couldn’t ignore them any longer. This means that your site’s popularity on social media ties in with your SEO more and more. The reason for this is simple: if people talk about you, online or offline, …
Read: "How to use social media?"
Ranking in the search engines requires a website with flawless technical SEO. Luckily, the Yoast SEO plugin takes care of (almost) everything on your WordPress site. Still, if you really want to get most out of your website and keep on outranking the competition, some basic knowledge of technical SEO is a must. In this post, …
Read: "What is crawlability?"
SEO has a somewhat questionable reputation. Why is that? At Yoast, we advise you to make an awesome website. Our SEO advice always comes down to: make sure to outrank the competition by being the best result. We actually collaborate with Google in the development of our plugin. So, why does SEO have a questionable reputation? …
Read: "SEO basics: SEO fact or fiction?"
When you hear the word ‘Penguin’, you probably don’t think about Google. But Google Penguin was a very important update that had a big impact on search. What does Penguin do, and how to you deal with it? Watch the video and read on! What is Google Penguin? One of the most painful Google updates that …
Read: "Google Penguin explained"