Focusing on long-tail keywords is a great SEO tactic. Long-tail keywords are keywords or keyphrases that are more specific – and usually longer – than more commonly used keywords. Long-tail keywords get less search traffic, but will usually have a higher conversion value, as they are more specific. They allow you to gradually get more traffic …Read: "Why focus on long-tail keywords?"
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If you want to rank high, you need to have a site structure that makes sense to Google and users. Read why site structure is important!
Your site structure is vital for users and SEO. Our complete guide will lead you through all steps necessary to create a sound site structure.
Must read articles about Site Structure
Categories and tags are very useful for your users and search engines. This post on taxonomy SEO teaches you how to optimize them well!
Get your internal linking strategy right and your posts and pages will rank higher! Learn how to master internal linking with this guide.
What are the most common site structure mistakes people make? And how can you make sure to avoid these? Read all about it in this post!
This ultimate guide covers the three crucial steps of content SEO: keyword research, site structure and awesome copywriting. Learn how to tackle all three!
Recent Site Structure articles
As an SEO or website owner, sooner or later you are bound to run into redirects. Whenever you delete a page, change your URL structure or switch to a new domain, you’ll have to redirect your URLs. Changing URLs is really important for your SEO, but can be quite daunting. That’s why Yoast SEO Premium …Read: "Which redirect should I use?"
Do you wonder how often you link to a certain post? Or how many outgoing links it has? If you don’t, you should. Because if you want a post to rank, you should link to it from related content. And, if it’s an important post, you should link to it more often. But how do …Read: "How many internal links does a post have? Find out the easy way!"
On your site, you’ll probably have a few articles that are most dear to your heart. Articles you desperately want people to read. Articles you want people to find in Google. At Yoast, we call these articles your cornerstone articles. How does the Yoast SEO plugin help you set up a cornerstone content strategy? I’ll …Read: "How to set up a cornerstone content strategy with Yoast SEO"
Showing related posts below your post are a great way to keep visitors on your website. That’s why lots of site owners already use related posts to reduce the number of visitors that leave their site after reading an article. You could say that a related posts section is the glue that binds posts together. But …Read: "Related posts in WordPress: make sure to suggest the best"
Your site structure is vital for users and SEO. Our complete guide will lead you through all steps necessary to create a sound site structure.Read: "Site structure: the ultimate guide"
Get ready for a brand new version of Yoast SEO! The 14.8 release is so full of remarkable free and premium features we’re having a hard time mentioning them all in this short introduction. So, to make everyone’s life easier, let’s start this post with a list of new features. In Yoast SEO 14.8, you’ll …Read: "Yoast SEO 14.8: Related links block in Premium, a new Schema tab and Arabic keyphrase recognition"
Optimizing your site structure should be an important aspect of your SEO strategy. A good site structure is of crucial importance for your SEO, as it makes it easier for both your users and Google to navigate your site. But how do you improve a site’s structure? Where do you start and how do you …Read: "Improve your site structure in 4 simple steps"
Before your content can rank, it needs links. Google finds your posts and pages best when they’re linked to from somewhere on the web. Internal links also connect your content and give Google an idea of the structure of your website. They can establish a hierarchy on your site, allowing you to give the most important pages …Read: "Internal linking for SEO: Why and how?"
Your post is optimized, all your bullets in Yoast SEO are green and still, the post you want to rank with does not rank for that keyword. And yet, another page on your website does show up in the results. But that’s not the one you wanted to rank highest with. Why is Google ranking …Read: "Why is Google ranking the wrong page?"
Your site’s structure is very important for both your users and search engines. The information architecture of your site determines whether people can easily find content related to what they’re currently reading or are interested in. Because of that, reviewing and improving a site’s structure is one of the most essential pillars of good SEO.
Creating a good site structure inherently also means doing good keyword research, so you might want to learn more about that too. If you’re looking for a resource on all of these, buy our eBook on Content SEO, which combines keyword research with content writing tips and tips on how to optimize your site structure.