28 June 2021
|
Willemien Hallebeek
Not sure why you’re not ranking #1 for your focus keywords in Google? You might be making one of the mistakes a lot of site owners make. We see it happen a lot. From small local businesses to big corporate ones, lots of websites are making similar mistakes. Here, we’ll give you an overview of …
Read: "The 6 most common SEO mistakes and how to avoid them"
6 May 2021
|
Willemien Hallebeek
If you have a business nowadays, your website might just have become your lifeline. There’s no time to waste: Let’s get started with SEO and improve your rankings in Google. Keyword research is an essential first step. Here, you’ll find out what it is and which factors you should take into account. What is keyword …
Read: "What is keyword research?"
14 April 2021
|
Marieke van de Rakt
If you’re not already working on it, now is definitely the time to start with SEO. You need to rank high if you want customers to find you online. So, what should you do? How do you get started with SEO? Or, how do you start with SEO on a brand new site? In this …
Read: "SEO tutorial for beginners: How to start with SEO?"
25 March 2021
|
Marieke van de Rakt
How does Google work? What does Google actually do? For many of you, this will be fairly old news. But for everyone who is new to the world of SEO: let me explain what Google does and how SEO works. In a way that is easy to follow, because understanding this really helps you create …
Read: "What does Google do?"
22 December 2020
|
Marieke van de Rakt
Content marketing consists of all marketing activities that focus on the creation and sharing of information. If you’re serious about your SEO, it should definitely be part of your strategy. But nowadays, it’s also crucial for branding. Sharing valuable information is a great way to attract an audience and show them that you’re an expert in what …
Read: "What is content marketing?"
1 December 2020
|
Marieke van de Rakt
Maybe you’ve heard about the concept of rich snippets. SEO experts seem to think everyone knows exactly what they are. But, for SEO newbies, a rich snippet is a really vague term. What is it exactly? Time to explain what they are, why they’re important for SEO and how you can get them for your …
Read: "What are rich snippets?"
4 August 2020
|
Willemien Hallebeek
A website allows you to target the entire (online) world. Local SEO, on the contrary, is focused on ranking higher in your local area. Especially now, when people are trying to reach you more often online than offline, it’s worth investing in it. Getting found online by your local audience highly increases your business’s chances of …
Read: "SEO basics: What is local SEO?"