Imagine you have a website but know nothing about SEO. But you’ve heard about Yoast SEO and people have told you it’s a great tool for effortlessly optimizing your site and its pages for Google, Bing, and Yandex. So you install the Yoast SEO plugin or the Yoast SEO extension and follow the instructions. What’s next? While it’s unlikely …Read: "The beginner’s guide to Yoast SEO"
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Or just read some posts about SEO Copywriting
Writing blog posts that are well-structured and SEO-friendly at the same time can be challenging, but this guide shows you how!
This ultimate guide covers the three crucial steps of content SEO: keyword research, site structure and awesome copywriting. Learn how to tackle all three!
Must read articles about SEO Copywriting
SEO copywriting is both a key element and a challenge in every SEO strategy. This guide covers all the phases of a good copywriting strategy.
Are you making SEO copywriting mistakes? In this article, I will present the 5 most common SEO copywriting mistakes that people should avoid.
Is it possible to combine tactics from SEO copywriting and sales copywriting? I'll show you that these two strategies are easily combined!
The inverted pyramid style of writing puts the important parts of a story in the first paragraph. Find out how it can help your writing!
Recent SEO Copywriting articles
If you’re thinking about starting a blog, the most important thing I have to say to you is: go for it! Start your blog! Just do it! Blogging is a great SEO strategy, it’s lots of fun, and a blog is a wonderful marketing tool! A new blog will allow you to make smart and strategic …Read: "How to start a blog"
Some of the things Yoast SEO does are pure magic. Lots of things are just taken care of after you’ve installed the plugin. You don’t have to do anything about that. Simply installing Yoast SEO will fix a lot of important technical SEO things for you. The content side of SEO, though, is something you …Read: "Yoast SEO: don’t just set it and forget it!"
Content is essential for SEO as Google reads and understands the content. And, reading and understanding content is easier when a text is well-written. Both for humans and Google. Some people are blessed with great writing skills, but others are struggling a bit more. However, if you’re bad at writing now, that doesn’t mean that …Read: "How to become a better writer"
Everybody knows the colored bullets in Yoast SEO. Two parts of the plugin use this traffic light system: the content analysis and the readability analysis. The first checks whether your post is SEO-proof, while the latter checks if it is readable for a general audience. Of course, these two are interconnected, as readable content is …Read: "How to use the readability analysis"
Ever since I started using Yoast SEO plugin, I’ve been amazed by its ease of use and by the many features it contains. Our analysis offers everything you need to fine-tune your text in such a way that search engines will be more likely to rank your content. I genuinely believe that the SEO analysis …Read: "The temptation of the green bullet in Yoast SEO: 3 pitfalls to avoid"
Writing good page titles is an essential skill for anyone doing SEO. Why? Because the title tag is the first thing a user sees in search results, but it’s also one of the most important factors that Google uses to determine the topic of a page. This makes titles essential to SEO and this article …Read: "How to craft great page titles for SEO"
SEOs like keywords. These are the words people search for. The words that make your posts and pages rank. You put a lot of effort into finding that perfect keyword to optimize your article for. So, why shouldn’t you use that exact keyword over and over again? Why should you use synonyms and related keywords? …Read: "Why you should use synonyms and related keywords"
Maintaining a blog is about more than just writing a bunch of blog posts. You should develop a strategy and plan your content – especially if you’re writing with multiple authors. You should also interact with your audience and respond to their comments. In this post, I’ll explain the importance of content planning and give …Read: "Content planning for a (growing) blog: 6 easy-to-use tips"
Do you want your articles to be as well optimized as possible? Do you aim for that number 1 position in the search results? And do you madly chase traffic and clicks? It’s not easy to achieve all these things entirely on your own, but luckily, Yoast is here to help. In this post, we’ll …Read: "How to Yoast your post"
Excellent copywriting is one of the three pillars of good content SEO. The other two are doing thorough keyword research (to determine what you should write about) and creating a clear site structure.
Our posts in this archive cover tips on how to write content that people want to read and share and that ranks well in the search engines.