SEO basics archives

Recent SEO basics articles


What is a search term?

21 November 2018 | 2 Comments Willemien Hallebeek

You likely type dozens of queries into your favorite search engine every day. But have you ever realized the significance of all these searches? Figuring out what people are looking for on the internet is one of the key points of SEO. So, what should you know about the starting point of each online search, …

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What is a search term?


What is a redirect?

3 October 2018 | 7 Comments Joost de Valk

Every page on the web has an address, a URL, which stands for ‘Uniform Resource Locator’. Sometimes, content moves from one URL to another URL. That’s when you need a redirect. A redirect automatically makes a browser go from one URL to another URL. A redirect can point to any other URL: it doesn’t need …

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What is a redirect?


What is WordPress?

3 August 2018 Joost de Valk

WordPress is a CMS, which stands for Content Management System. Starting out as a blog platform, it’s now widely used to build websites of all sorts and types. The platform’s popularity is mostly attributed to the fact that it’s free, but certainly also to its ease of use, ease of extension and search engine friendly …

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What is WordPress?

Basic SEO training / SEO for beginners: What’s the difference?

22 June 2018 | 19 Comments Jesse van de Hulsbeek

Yesterday, Yoast Academy released a new and improved Basic SEO course. But wait, didn’t Yoast release a free SEO for beginners course just a couple of months ago? Yes, we did. So what’s the difference? Doesn’t the SEO for beginners training also cover the basics? Why should you pay for access to the Basic SEO …

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Basic SEO training / SEO for beginners: What’s the difference?