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Or just read some posts about Internal Linking

Internal linking for SEO: Why and how? »

Get your internal linking strategy right and your posts and pages will rank higher! Learn how to master internal linking with this guide.

Site structure: the ultimate guide »

Your site structure is vital for users and SEO. Our complete guide will lead you through all steps necessary to create a sound site structure.


Must read articles about Internal Linking


Recent Internal Linking articles

6 site structure mistakes and how to avoid them!

9 July 2020 | Marieke van de Rakt

If you take your SEO and users seriously, you’ll be working on a kick-ass site structure. But, setting up a decent site structure can be challenging. Maintaining a decent site structure when your site is growing, is even harder. With all these new pages on your site, it’s easy to overlook something or make a …

Read: "6 site structure mistakes and how to avoid them!"
site structure mistakes

Parent and child pages: Linking hierarchical post types for SEO

When we talk about site structure on WordPress we often focus on blogs post: “Use taxonomies and link to related posts!” But you probably have hierarchical post types on your site too. An example of a hierarchical post type is the Page post type; a page can have parent, child, and sibling pages. Inherently, these …

Read: "Parent and child pages: Linking hierarchical post types for SEO"
parent child page hierarchy wordpress

Timeless SEO tips: 6 universal SEO tactics that never go out of fashion

Things are always on the move in the SEO world. Google regularly updates its algorithm and the competition is never far behind. And the current situation is only making things harder, with the shift to online for businesses that might not be prepared. So if you’re not sure what to do, wouldn’t it be nice …

Read: "Timeless SEO tips: 6 universal SEO tactics that never go out of fashion"
timeless SEO tips

SEO tutorial for beginners: How to start with SEO?

Now is the time to start with SEO. If you want your customers to find online too, you need to rank high. What to do? How do you get started with SEO? Or, how do you start with SEO on a brand new site? In this blog post, I’ll talk you through the 7 steps …

Read: "SEO tutorial for beginners: How to start with SEO?"
Beginners guide: Yoast SEO

What is cornerstone content?

20 December 2019 | 8 Comments | Marieke van de Rakt

This post explains everything you need to know about cornerstone content – or evergreen content, as it’s also known. You’ll learn what it is, why it’s important for SEO, how to write this kind of content and how you should link from your posts to your cornerstone articles. What is cornerstone content? Cornerstone content is …

Read: "What is cornerstone content?"
cornerstone content

Yoast SEO: don’t just set it and forget it!

13 September 2019 | 10 Comments | Marieke van de Rakt

Some of the things Yoast SEO does are pure magic. Lots of things are just taken care of after you’ve installed the plugin. You don’t have to do anything about that. Simply installing Yoast SEO will fix a lot of important technical SEO things for you. The content side of SEO, though, is something you …

Read: "Yoast SEO: don’t just set it and forget it!"



Why focus on long-tail keywords?

Focusing on long-tail keywords is a great SEO tactic. Long-tail keywords are keywords or key phrases that are more specific – and usually longer – than more commonly searched for keywords. Long-tail keywords get less search traffic, but will usually have a higher conversion value, as they are more specific. They allow you gradually to get …

Read: "Why focus on long-tail keywords?"
Blog SEO: long tail

How to set up a cornerstone content strategy with Yoast SEO

22 March 2019 | Marieke van de Rakt

On your site, you’ll probably have a few articles that are most dear to your heart. Articles you desperately want people to read. Articles you want people to find in Google. At Yoast, we call these articles your cornerstone articles. How does the Yoast SEO plugin help you set up a cornerstone content strategy? I’ll …

Read: "How to set up a cornerstone content strategy with Yoast SEO"
internal links metaphor roads

Internal Linking

Structuring your site is an essential part of SEO. A great site structure helps Google (and users!) to understand your site and what it’s about, so your pages can rank higher. A way to show how content on your site is related is by having a good internal linking structure. If you connect the right content with each other, it will show what’s related, and what’s your most important content: your cornerstone content!

Did you know Yoast SEO Premium helps you to link related posts to the post you’re working on? Learn all about it!