Just recently, a friend of mine asked me to have a quick peek at his website, as he felt some of his keywords didn’t perform as well as before. Some other websites outranked him in Google, and he wondered why. In such a case, it often pays to do a quick competitive analysis. In most …Read: "Benchmarking SEO: competitive analysis"
Your website’s speed has an impact on almost every bit of “performance” of your website. Speed impacts rankings, it impacts conversions and average pageviews per visitor, basically, not working on your page speed means you’re losing money. Which is why we obsess about it and that is what we write about it in this section.