Site Speed archives

Recent Site Speed articles

Where SEO and UX meet on your site

At Yoast, we believe that the best SEO strategy is a holistic approach. With a holistic approach, SEO has a lot of “teammates” that have to work together. Simply optimizing your page titles isn’t enough. You also need to work on aspects like site speed, great content, and user experience (UX). In this post, we’ll …

Read: "Where SEO and UX meet on your site"
Where SEO and UX meet on your site

Google PageSpeed Insights helps make your site faster

16 February 2023 | 3 Comments | Edwin Toonen

As someone working on SEO, you must understand the importance of site speed. You must realize that fast sites equal happy users and happy search engines. PageSpeed Insights is an invaluable tool from Google that can help you optimize your website. It enables you to improve your rankings by giving you everything you need to …

Read: "Google PageSpeed Insights helps make your site faster"
Google PageSpeed Insights helps make your site faster

How to speed up your WordPress website: 12 tips to start optimizing website for speed

1 February 2023 | 4 Comments | Edwin Toonen

We’ve said this time and time again: a fast website is necessary for SEO. In a sea of similarly good (or not-so-good) results, Google will favor fast pages that can deliver a good user experience to searchers. If your goal is to attain higher rankings and drive organic traffic from Google, you need to speed …

Read: "How to speed up your WordPress website: 12 tips to start optimizing website for speed"
How to speed up your WordPress website: 12 tips to start optimizing website for speed

SEO in 2023: Your chance to shine!

28 December 2022 | 1 Comment | Edwin Toonen

For most sites, SEO in 2023 will probably be similar to the past couple of years: you still need to improve your work but set the bar higher and higher. Competition is getting fiercer, and Google — and your potential customers — are getting better at recognizing true quality. Also, you should keep an eye …

Read: "SEO in 2023: Your chance to shine!"
SEO in 2023: Your chance to shine!



10 tips to improve the quality of your page

13 September 2022 | Camille Cunningham

Is your page not attracting the number of people you thought it would? Or are you wondering what you can improve to get your page higher up in the search results? And to get people to stay on (and come back to) your site? There are a few things you can do to give your …

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10 tips to improve the quality of your page


What’s technical SEO? 8 technical aspects everyone should know

25 August 2022 | Willemien Hallebeek

In this post, we’ll go into the basics of technical SEO. Now, discussing the basics of technical SEO might seem like a contradiction in terms. Nevertheless, some basic knowledge about the more technical side of SEO can mean the difference between a high-ranking site and a site that doesn’t rank at all. Technical SEO isn’t …

Read: "What’s technical SEO? 8 technical aspects everyone should know"
What’s technical SEO? 8 technical aspects everyone should know

Page experience: a Google ranking factor

7 August 2022 | Edwin Toonen

In May 2020, Google announced Web Vitals — a new set of metrics to measure websites’ speed and user experience. Sometime later, Google announced that these metrics would make their way into a core algorithm update as new ways of judging and ranking sites based on the page experience they offer. This update was gradually …

Read: "Page experience: a Google ranking factor"
Page experience: a Google ranking factor