A great blog or an entertaining vlog helps you attract people to your site. Both also allow you to engage with your audience, increase brand awareness and show your expertise. That’s because you can use blogs and vlogs to dive into a certain topic related to your site or business. So which one is better? …Read: "Blog or vlog, which one is better?"
In Google, you can find websites, but also images and videos: that’s why optimizing videos is just as important as your other SEO efforts. Yoast created the Video SEO for WordPress plugin to help you optimize your videos, so you can make sure that your videos appear in the Google Videos search result. Read all about video SEO here!
The Video SEO add-on for the Yoast SEO for WordPress plugin automatically optimizes your videos for search engines.
Must read articles about Video SEO
Part two of this article on YouTube Analytics deals with engagement reports. Likes, shares, annotation stats and YouTube Cards. Find out more »
How do you choose whether to blog or vlog? Do vlogs rank as high in Google as blogs will? What else should you consider? Let's find out!
Recent Video SEO articles
Today sees the release of Yoast SEO 15.9 and Video SEO 13.7. In Yoast SEO 15.9, we focussed on performance improvements and general enhancements. In addition, we made Video SEO available in Elementor. Find out more! Performance improvements Improving the performance of our plugins is always on our radar. Sometimes, we do big changes that …Read: "Yoast SEO 15.9: Performance improvements"
We love to watch videos, don’t we? Online video has been booming for years and there is no end in sight. Every second, hundreds of hours of video are uploaded to YouTube alone. Not to mention all the short-form video content that appeared in recent years on apps like Instagram and TikTok. If you produce …Read: "Video SEO: How to rank your videos in Google"
Yoast SEO 15.8 is out and it comes with a cool new gift: a breadcrumbs block for the WordPress editor. This makes it easy to just drop your breadcrumb in a page, without having to touch any code. Now available for everyone! We also have a cool new update for our Video SEO add-on that …Read: "Yoast SEO 15.8: A free block for your breadcrumbs"
Yesterday, Google announced a new addition to the rapidly expanding lineup of enhancement reports in Search Console. This time, it’s all about video! You can now not only see how your video performs in search, but also if your videos have valid structured data so they are eligible for rich results. Need help getting your …Read: "Get Google’s new video reporting with the Yoast Video SEO plugin"
Using testimonials on your site (the right way) is always beneficial, whether your goal is more sales, or more subscribers, etc. Providing social proof that your product or blog is awesome will help convince people that giving your their money or time is worth their while. While you can certainly use written testimonials, video testimonials …Read: "How to use video testimonials?"
Adding videos to your pages or posts can enrich the experience a user has on your site. In our case, for instance, when we want to explain how a certain feature of Yoast SEO works, adding a video or screencast showing you how to use it, will most likely contribute to the understanding of the …Read: "Video on YouTube or on my own site?"
Following our post on YouTube Analytics, that mainly dealt with watch time reports and all the charts and stats that are in that section, we’d like to complete our article on YouTube Analytics with this post on engagement reports. First, I’d like to thank you for your comments on our site and social media about …Read: "YouTube Analytics: engagement reports"
In helping out people who are using my Video SEO plugin, I’m finding that some sites get “hit” by what I now call the “Not really a video page” effect. While it’s a pretty rare phenomenon I thought it was a good idea to share with the wider community and see what one can do …Read: "Video not showing in search results: why?"
The Video SEO plugin I have been talking about for far too long has finally been finished and released. The short version is, it’s for sale for $89, find out more here. Keep on reading for a bit of backstory. Video SEO is probably one of the most technically challenging aspects of SEO. There are …Read: "Video SEO just became a lot easier!"