Want to learn about Schema.org?

Getting a Schema.org implementation right on a website was – until today – enormously painful. There was not enough documentation and no good tools to help you to make it truly simple. The best implementations so far really are, sadly, still just a fragmented mess. Today, we’ve fixed that. The best Schema.org implementations we see …

If you have a restaurant and a restaurant website to go with it, you might want to read this article. We have covered a lot of topics on this website already, but we’ve decided to focus a bit more on specific types of websites in a number of posts. In this post, we discuss what you need …

You might have heard about structured data, Schema.org, and JSON-LD. But what do these terms mean exactly? What is structured data? What does structured data do? And what does it have to do with SEO? For all of you who don’t know what structured data is: this post will make it clear to you! What …

For most sites, SEO in 2019 is not much different from the past couple of years: you still need to improve the same stuff, but you do need to set the bar higher and higher. Competition is getting fiercer and Google — and your potential client — is getting better at recognizing true quality. Also, …

To get search engines to fully understand your site, you need structured data in the form of Schema.org. This guide helps you on your way.

You might know that structured data in the form of Schema.org can do wonders for your search results. It also forms the basis for an ever-increasing amount of new and exciting developments on the search engine front. Google has said many times that structured data is beneficial. Today, we’re going to look at a relatively …

Do you have a recipe site? If so, you might already be using structured data to mark up your recipes so they can get highlighted in the search results. Good work! But, Google recently made some changes that might make your implementation incomplete. It also expanded the possibilities of structured data for recipes by bringing …

We’re all ready for a new year of increasing sales, lifting engagement and giving our website the best effort possible. It only seems right to give you a three-step rocket of SEO quick wins, to kick-start your website for 2018. In this post, I will show you three things you can do right now to …

2018 is coming soon and people are starting to ask: what’s new? What should we do to keep up with changes in search and specifically in SEO in 2018? In this post, I’ll sum up the biggest changes in our world, and what you should be working on. The search landscape is changing Over the …

Did you notice Google is offering fewer options for your search results to shine? It seems like Google regularly adds a new box to the search result pages that answers searchers’ questions immediately, without them having to click on anything. For instance, type in [Blade Runner 2049] and you’ll be bombarded by four ads, a …