It’s been a busy month for SEO news! We’ve had lots of Google updates and the start of the Page experience rollout. Plus loads of new Google Business and Shopping features — is Google the new high street? Finally, don’t miss our first look at WordPress 5.8, and a brand new search engine called Brave. …Read: "SEO news in June 2021: Google updates, WordPress 5.8 beta, and loads more"
Technical SEO archives
Recent Technical SEO articles
We are big fans of Google Search Console — and you should be too! It’s an essential tool to keep your site working properly and find opportunities to get better results from the SERPs. But, one thing Google Search Console also does, is send you emails when they encounter an issue. And those error messages …Read: "Did Google Search Console send an email with an error message?"
The ONLY tutorial you need to boost your search engine traffic by improving your WordPress SEO. Tips on WordPress SEO plugin usage, structuring your site and optimizing your theme!Read: "WordPress SEO: the definitive guide"
Links are important for SEO. Therefore, link building should definitely be part of your SEO strategy. But more importantly, link building should be part of your growth strategy. As it can help you generate more traffic and attract new audiences to your website. Do make sure to stay away from bad practices. Tempting as these …Read: "A successful link building strategy in 6 easy steps"
Sometimes, your site will need some downtime, so you can fix things or update plugins. Most of the time, this tends to be a relatively short period in which Google will most likely not attempt to crawl your website. However, in the case that you need more time to get things fixed, chances are much …Read: "HTTP 503: Handling site maintenance correctly for SEO"
Adding structured data to your site is a great way of describing your content to Google so that it makes it easier for it to grasp your pages. Once you’ve added it, you can monitor the performance of your rich results in Google Search Console. This tool gives you everything you need to get the …Read: "How to check the performance of your rich results in Google Search Console"
Reviews or testimonials are mostly said to work based on social proof. Social proof is a psychological process in which people copy the behavior of others in an attempt to reflect correct behavior. In addition, search engines are increasingly looking for that proof as well. In this post, I’ll look at how reviews work, how …Read: "How to get ratings and reviews for your online business"
This month, Google held their annual I/O conference, an event at which they announce new product releases and other interesting stuff. They introduced us to MUM, their new language model and the next step in understanding online content. But meeting (their) MUM wasn’t all. There was lots of SEO news in May 2021 and our …Read: "SEO news in May 2021: Google introduces a new language model"
Rich search results are everywhere. Years ago, search engines presented search results without much adornment. Today, the search results look very different, especially on mobile. We see extra information beneath the links, plus a couple of big blocks of rich — often visual or action-oriented — content, depending on what you look for. In this …Read: "Rich results are rocking the SERPs"
One of the things you can do to present your local business better in search results is Schema.org data for rich snippets. By adding structured data to your site, you can help search engines understand what your business is about and how it performs. For this reason, you have to add your NAP details, a …Read: "Local business listings with Schema.org structured data"