I’m at the airport in Munich while writing this, going back home after a week with the brightest minds in SEO surrounding me at SEOktoberfest. Luckily, there was plenty of news to discuss :) Local search If you’re doing local search optimization and want to know a bit more about it, Moz’s local search ranking factors research piece …
Read: "Local and iOS9 search"
I write this knowing that next week I’ll be in Munich with many friends of the SEO industry for SEOktoberfest, a conference unlike any other. We’ll talk shop with some of the best and brightest minds in our industry and to say I’m excited is an extreme understatement. Google loses antitrust case in Russia These headlines …
Read: "Antitrust ranking factors"
Today I’m proud to announce the first step in Yoast SEO going cross-platform. We’ll release the first version of Yoast SEO for Drupal on September 23, 2015. This brings the core functionality of Yoast SEO to the users of Drupal 7. This core functionality includes management and optimization of content and meta data (like titles and …
Read: "Yoast SEO… for Drupal"
Next to Google getting a new logo, there was also actual news this week. Like… Google increased the height of its search box. Yes, really. Shocking, right? There’s more: Do you have app interstitials? Drop them. If you run a site that has an app interstitial, a popup asking the user to install your iPhone / Android …
Read: "App interstitials, snippets & knowledge panel"
Having been away on holiday for 3 weeks, and not being able to write a recap last week yet, this is the first one in over a month. A lot has happened, but not all of it will directly impact your search environment, luckily, so let me cover 3 things that stood out for me: Google …
Read: "Alphabet, CTR and Local"
We’ve just released a major release of Yoast SEO, bringing it up to version 2.3. This new version of Yoast SEO helps you optimize your site and keep it optimized. It shows errors straight from Google’s Search Console, and points you at posts that need work. But first of all, we’ve changed the name! WordPress SEO …
Read: "Yoast SEO 2.3"
I’m a bit feisty this week. I apologize upfront. We’ve been doing tons of website reviews after last month’s sale and it had me quite busy. But there’s good news this week if you’re looking for a job as an SEO: here’s your chance! Google is hiring one. SEO’s all over the web had fun with …
Read: "Newsflash!"
It’s all about Google today, sorry, so let’s be quick about it. Luckily, we’re allowed to forget about Yandex now, sorry, bad pun, I know. Let’s get on with it: Is Google’s webmaster communications failing? We’ve “lost” Matt Cutts as a spoke person to the SEO community about a year ago. Some other Googlers have stepped …
Read: "All about Google"
This weeks news has some drastic changes to the search landscape that could mean… Well, anything really. There’s also some smaller news about Google which is worth mentioning, so let’s dive in: Microsoft Bing to power AOL Search AOL Search, while relatively small, is still a thing. Microsoft just signed a deal to power it …
Read: "Search landscape changes"
Coming to you from warm & very sunny Seville, where I’m currently attending WordCamp Europe along with some colleagues, this is another weeks SEO recap! There was some nice news about Google tests that came out this week that I’d love to share with you. Also, a case study on a project I was actually involved in …
Read: "Google tests & oDesk becomes Upwork"