Technical SEO archives - Page 4 of 25

Recent Technical SEO articles

Structured data for recipes: getting content read out loud

23 May 2018 by Edwin Toonen - 18 Comments

Do you have a recipe site? If so, you might already be using structured data to mark up your recipes so they can get highlighted in the search results. Good work! But, Google recently made some changes that might make your implementation incomplete. It also expanded the possibilities of structured data for recipes by bringing …

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structured data for recipes

Google Duplex: The what, the ethics, the SEO

16 May 2018 by Joost de Valk - 11 Comments

Perhaps you heard about Google Duplex? You know, the artificial assistant that called a hairdresser to make an appointment? Fascinating technology, but what is it exactly? And does it affect search or SEO? In this post, I’ll explain what Google Duplex is. And, I’ll raise some ethical issues I have with it. Finally, I will …

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Google duplex AI


Advanced Technical SEO: How social image sharing works and how to optimize your og:image tags

30 April 2018 by Jono Alderson - 15 Comments

Optimizing how your content looks when it’s shared on third-party platforms like Facebook, Twitter or WhatsApp can drive improved visibility, clickthrough, and conversions. But it’s not as simple as just picking a great image… When you share a URL on Facebook, Twitter, or other platforms, they’ll typically show a preview of the page, with a …

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Optimize product images for your online shop





Yoast SEO & Ryte: Checking your site’s indexability

28 March 2018 by Edwin Toonen - 9 Comments

Your site needs to be up and running if you want to be found in search engines. If you aren’t blocking anything — deliberately or accidentally — search engine spiders can crawl and index it. You probably know that Yoast SEO has lots of options to determine what does and doesn’t need to be indexed, but …

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Crawl efficiency

Why we changed so many things in the 7.0 update

28 March 2018 by Joost de Valk - 5 Comments

On March 6, we released a major update of our Yoast SEO plugin. This update was aimed at making SEO easier and more understandable for our users. We removed quite a few settings and options. In other cases, we changed the names of settings making them easier to understand for non-technical users. All in all, …

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yoast SEO 7.0