Yoast and Semrush working together

Today we’re announcing something really awesome: Yoast has partnered up with Semrush. The reason why we’re so excited? Keyword research is hard, getting keyword data is even harder and this puts it at your fingertips. Right where you’re writing.

Why would Yoast and Semrush work together?

Yoast has a lot of users; 11 million+ websites currently run Yoast SEO. When we add an integration to our free plugin, we ask ourselves a couple of questions. One of them is: will our partner hold up under the load of our huge user base? The answer to that was clearly and simply: yes. Semrush is one of the biggest SEO tool providers out there and they’ve been around for quite a while. They can handle this.


Semrush is also keen on teaching people, in fact, our own Jono has been on quite a few of Semrush’ webinars.

The other question we ask ourselves: is this going to be helpful for the majority of our users? The answer to that was even more clearly: yes. Absolutely. Just look at this with me, the full set of features available in Yoast SEO 15.1 that are powered by Semrush data:

  • Get related keywords that are similar to your query (for your country of choice).
  • Get volume and trend data for every one of these keywords.
  • Easily add those keywords as related keywords (Yoast SEO premium only).
  • Uncover new profitable keyword ideas for your content.
Yoast SEO partners up with SEMrush
Related keyphrases modal

Read more: Find out how these new keyphrase features work »

Note that I don’t think this removes the need for proper keyword research. It’s still very important to do that. But it does help you find related keyphrases and it might even help you validate your keyword choice.

In all, I’m very happy we’re working with Semrush on this, it’s been a very pleasant collaboration so far. So pleasant that I’m quite sure we won’t stop here!

Coming up next!

15 Responses to Yoast and Semrush working together

  1. Tom
    Tom  • 11 months ago

    Congrats on the keyword research piece, but on some of the technical on page callouts, SEMrush could use a little more up-to-date explanation. For example “low word count,” “mobile page doesn’t have an AMP version,” and use of nofollow on external links.

    Do you think SEMrush could use some of Yoast’s explanation?

    • Edwin Toonen
      Edwin Toonen  • 11 months ago

      Hey Tom, thanks for the feedback — we’ll pass it on!

  2. Dr.Amrita Basu
    Dr.Amrita Basu  • 11 months ago

    This is a wonderful partnership Yoast. I cant wait to see what happens next.

    • Edwin Toonen
      Edwin Toonen  • 11 months ago

      Thanks, Amrita. We’re excited as well!

  3. Bahtiar
    Bahtiar  • 11 months ago

    Such a nice feature indeed.
    Love this new integration.
    I really hope Ahrefs will follow soon since I mainly use Ahrefs.

    • Edwin Toonen
      Edwin Toonen  • 11 months ago

      Hi Bahtiar. Glad you like the new feature! As of now, we don’t have plans to support Ahrefs in the near future. But never say never.

  4. Sarkari Info
    Sarkari Info  • 11 months ago

    I’m Using the Semrush or Ahref Tool, it’s an amazing tool but sometime both are shows the different Data.

    • Edwin Toonen
      Edwin Toonen  • 11 months ago

      Hi Sarkari. Indeed, every SEO suite collects and lists data a little bit different so it’s not strange that they report other numbers. If you can, it’s good to compare different tools to get a feel for which one is closest to what you are seeing.

  5. top 10 review
    top 10 review  • 11 months ago

    It,s great.
    Thank you for this feature ;)
    But it has a little problem with Persian. Please try to perform better in Persian.

    • Edwin Toonen
      Edwin Toonen  • 11 months ago

      Hi! We’re just starting our support of the Persian language, so it may be a bit rough. If you run into strange things, please make an issue on our GitHub so we can take a look at it and improve it.

  6. Yvette
    Yvette  • 11 months ago

    Great news! Can’t wait to try it. Thanks😀

    • Camille Cunningham
      Camille Cunningham  • 11 months ago

      You’re welcome, Yvette! Let us know what you think :)

  7. Karl Morley
    Karl Morley  • 11 months ago

    I have just updated the plugin and connected to Semrush but when I click on get related key phrases it comes up as a blank white box

    • Camille Cunningham
      Camille Cunningham  • 11 months ago

      Hi Karl, sorry to hear that. One of our support colleagues will contact you through email to help you figure out what’s going on :)

      • Karl Morley
        Karl Morley  • 11 months ago

        it seems I have a conflict with the Amazon Associates Link Builder plugin TY