Posts by Michiel Heijmans archive - page 13


The tools we use for site reviews

22 January 2014 by Michiel Heijmans » - 37 Comments

seo tools

After so many years in the SEO business, we’ve gathered quite a toolset, to check a website from multiple angles and determine what needs improvement. Some tools are for analyzing, some for clearing things up when we are in doubt. It only seems logical to provide you with a list of some of these tools »

Category: Technical SEO
Tags: ,

Breaking up responsive design

19 December 2013 by Michiel Heijmans » - 60 Comments

AMP for eCommerce

Over the last couple of weeks I have been dealing with the fine art of CSS. Although that is not my daily business anymore – because I lead the website review team here at Yoast – I really enjoyed mastering SCSS and using that for an actual design. During this field trip, I encountered several »


Calling to the next action

4 September 2013 by Michiel Heijmans » - 16 Comments

call to action

Every website needs a a proper call-to-action. Since I wrote the first version of that post in 2012, we have often been referring to that same post. It seems very hard to add focus on a homepage, somehow. I might be going out on a limb here, but I also think theme developers should design »

Category: User eXperience (UX)

Common sense for your website

6 June 2012 by Michiel Heijmans » - 43 Comments

I am the last one to tell a website owner that his job is to become the local SEO or usability expert. That would be unrealistic. Why should a constructor learn SEO? He should not. Why should a gardner know all about user experience? He should not. But how about applying some common sense to »

Category: User eXperience (UX)