Nino van Tour

Since my childhood I have been fascinated by the psyche of people. Why do people behave as they do? How do our experiences influence behaviour? And how can you influence other people's behaviour?

After graduating my therapeutic study, I realised that I don’t want to work in healthcare. That’s why I started a masters in communication science to broaden my knowledge, so I could begin a career in marketing. Before I started at Yoast, I worked at a small tech start-up in Nijmegen. Here I learned the basics of Marketing and I hope to achieve a skyrocket growth at Yoast! I started as a Junior Product Marketeer and I will use my interest for human behaviour to convince people to use the Yoast plugin!