Posts by Michiel Heijmans archive - page 10


Clean up your bad backlinks

16 December 2014 by Michiel Heijmans »

Bad backlinks, or low-quality backlinks, is a topic that is often mentioned in the intake form of our reviews. Websites that have made the mistake of hiring some shady SEO company to buy bad backlinks for their website and have lost almost all their rankings often turn to us for a proper analysis of the »

Category: Technical SEO
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Recent posts and comments for WordPress

2 December 2014 by Michiel Heijmans » - 19 Comments

When I was writing the chapter about internal links for our ebook, I also mentioned Recent Posts and Recent Comments. But these subjects were mentioned only very briefly. It seems so logical to add these for any blog, that it didn’t seem necessary to use more than a page to explain these. But if it »

Category: WordPress
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WordPress security and Sucuri

20 November 2014 by Michiel Heijmans »

wordpress security must read article by yoast

When comparing WordPress to other website management platforms, people that favor other platforms tend to mock WordPress’ security. With the huge user base WordPress has, it’s not unlikely that hackers target WordPress websites. But that for sure doesn’t mean that WordPress is insecure per se! Actually, there is a lot that can be done to make it even more »

Category: WordPress
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10 ways to improve mobile UX

6 November 2014 by Michiel Heijmans » - 15 Comments

yoast SEO

Do you have a mobile website? Is it responsive or did you use a nice plugin to make it look good? Does it convert? With the use of internet everywhere, your mobile website’s user experience (or mobile UX) should get as much attention as the user experience of your desktop website. In this post, I’d like »

Category: User eXperience (UX)
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Pinterest marketing for your business

23 October 2014 by Michiel Heijmans »

Pinterest marketing for your business

Pinterest is growing fast and has definitely found a steady position in the social media landscape. It’s like collecting baseball cards. It’s creating mood boards for your home redecoration. It’s your online recipe book. And Pinterest marketing could help your business as well. In this post I will explain how you can use Pinterest as a »

Category: Social Media
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Homepage optimization

14 October 2014 by Michiel Heijmans » - 28 Comments

homepage optimization

Homepage SEO does not exist. That was the statement in my post on homepage SEO. However, a lot of the people that commented on our site, and on Twitter and Facebook, still feel that a homepage should be optimized for a keyword. Perhaps optimizing your homepage for search engines works for some of you, but ranking in Google »

Categories: Content SEO, User eXperience (UX)
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Does Homepage SEO exist at all?

8 October 2014 by Michiel Heijmans »

It’s clear that a homepage serves a number of different purposes. Among others, it is your welcoming page and your main user guide for your website. I promise to devote another post to that. There is, however, one purpose that I feel a homepage does not have, and that is ranking for keywords other than your business name or »

Category: Technical SEO
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Is social the new Google?

9 September 2014 by Michiel Heijmans »

Is Social the New Google?

During one of our recent projects, we noticed something odd. The website at hand, a shop / blog selling organic products, had over 50% of all pageviews coming from Google Pinterest. Is this really as odd as we felt it was? If you come to think about it, social search has been stealing ground from Google search for years, »

Category: Social Media
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Things to consider for your online shop

18 June 2014 by Michiel Heijmans »

Things to consider for your online shop

A few weeks ago, we had an email from somebody who was pretty desperate. He had set up an online shop, filled it with thousands and thousands of products and in the three or four months after release, still nobody had found his shop or ordered his products. The online shop at hand sells women’s clothes. »

Category: eCommerce
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Thoughts on 404 Not Found error pages

404 error pages

Have you ever wondered why you should have that 404 Not Found page? What’s the use? The page is gone or broken and you don’t want people to end up there, so why not just redirect that page to the homepage of your website? They even made WordPress plugins that will help you do this, »

Category: User eXperience (UX)
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