Posts by Michiel Heijmans archive - page 10


Photography SEO

18 February 2015 by Michiel Heijmans »

Have you read my post on image SEO? On that post, I got this comment from Jerry, a professional photographer: In galleries, do you have any suggestions about what the ALT text should look like? The main concern is that we don’t want to be perceived as keyword spamming; using the same keyword in all the »

Category: Technical SEO

Google Search Console: Crawl

10 February 2015 by Michiel Heijmans »

Google search console crawl

The section in Google Search Console that works most closely with our Yoast SEO Premium plugin, is the Crawl section. In our premium plugin, you’ll find a Search Console section, that lists all pages Google somehow did not find on your website. You can easily import these into the plugin and redirect the ones that need redirecting, »

Categories: Analytics, Technical SEO
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Google Search Console: Search Traffic

28 January 2015 by Michiel Heijmans »

Google Search Console Search Analytics

Following Thijs’ article on Search Appearance in Google Search Console, I wanted to talk to you today about the second section: Search Traffic. Although the common thread is search traffic, the subsection deal with a lot of different topics like search analytics and links. In this article, we will explain all that can be found in these subsections. Search Analytics »

Categories: Analytics, Technical SEO
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Instagram for business?

8 January 2015 by Michiel Heijmans »

Instagram is Facebook for teenagers. At least, that is what I heard. Demographics seem to (at least partly) disagree. At Yoast, we started to actively use Instagram for business a few months ago. When it comes to sharing personal photos, Instagram is a great way to do so. In this post, I will explain what I »

Category: Social Media

Recent posts and comments for WordPress

2 December 2014 by Michiel Heijmans » - 19 Comments

When I was writing the chapter about internal links for our ebook, I also mentioned Recent Posts and Recent Comments. But these subjects were mentioned only very briefly. It seems so logical to add these for any blog, that it didn’t seem necessary to use more than a page to explain these. But if it »

Category: WordPress
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WordPress security and Sucuri

20 November 2014 by Michiel Heijmans »

wordpress security must read article by yoast

When comparing WordPress to other website management platforms, people that favor other platforms tend to mock WordPress’ security. With the huge user base WordPress has, it’s not unlikely that hackers target WordPress websites. But that for sure doesn’t mean that WordPress is insecure per se! Actually, there is a lot that can be done to make it even more »

Category: WordPress
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10 ways to improve mobile UX

6 November 2014 by Michiel Heijmans » - 15 Comments

yoast SEO

Do you have a mobile website? Is it responsive or did you use a nice plugin to make it look good? Does it convert? With the use of internet everywhere, your mobile website’s user experience (or mobile UX) should get as much attention as the user experience of your desktop website. In this post, I’d like »

Category: User eXperience (UX)
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Pinterest marketing for your business

23 October 2014 by Michiel Heijmans »

Pinterest marketing for your business

Pinterest is growing fast and has definitely found a steady position in the social media landscape. It’s like collecting baseball cards. It’s creating mood boards for your home redecoration. It’s your online recipe book. And Pinterest marketing could help your business as well. In this post I will explain how you can use Pinterest as a »

Category: Social Media
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Homepage optimization

14 October 2014 by Michiel Heijmans » - 28 Comments

homepage optimization

Homepage SEO does not exist. That was the statement in my post on homepage SEO. However, a lot of the people that commented on our site, and on Twitter and Facebook, still feel that a homepage should be optimized for a keyword. Perhaps optimizing your homepage for search engines works for some of you, but ranking in Google »

Categories: Content SEO, User eXperience (UX)
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Does Homepage SEO exist at all?

8 October 2014 by Michiel Heijmans »

It’s clear that a homepage serves a number of different purposes. Among others, it is your welcoming page and your main user guide for your website. I promise to devote another post to that. There is, however, one purpose that I feel a homepage does not have, and that is ranking for keywords other than your business name or »

Category: Technical SEO
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