Posts by Marieke van de Rakt archive - page 3


Why you should use Yoast internal linking

14 December 2016 by Marieke van de Rakt » - 6 Comments

use the yoast internal linking tool

Yesterday we released our new internal linking tool in Yoast SEO Premium. The internal linking tool will help you to link to related content. It will find related posts for you, and it will become much easier to link from your post to these related articles. Using our tool systematically will help you improve the structure »

Categories: Content SEO, WordPress
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Why is site structure important?

8 December 2016 by Marieke van de Rakt » - 7 Comments

site structure for SEO

Structuring your site is a crucial element of SEO. If you want to generate more traffic to your website, you should create a structure for your site that makes sense to Google and your site’s visitors. In this post, I’ll explain why site structure is such an important aspect of SEO. Structure shows importance to Google »

Categories: Content SEO, User eXperience (UX)
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Site structure: the ultimate guide

30 November 2016 by Marieke van de Rakt » - 7 Comments

site structure for SEO

Your site needs a certain structure. Otherwise, it’ll just be a collection of pages and blog posts. Your users need the structure to navigate through your site, to click from one page to the other. And Google uses the structure of your site in order to determine what content is important and what content is »

Category: Content SEO
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SEO basics: What is SEO?

23 November 2016 by Marieke van de Rakt » - 8 Comments

what is seo

SEO is the acronym for Search Engine Optimization. It’s the practice of optimizing websites to make them reach a high position in Google’s – or another search engine’s – search results. SEO focuses on rankings in the organic (non-paid) search results. In this post, I’ll answer the question “What is SEO?” and I’ll explain how »

Category: SEO basics
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SEO basics: What does Google do?

15 November 2016 by Marieke van de Rakt » - 17 Comments

what does google do

How does Google work? What does Google actually do? For many of you this will be fairly old news. But for all the SEO newbies: let me explain (in easy to understand prose) what Google actually does. Understanding Google could really help you create an SEO strategy that works! How does Google work? Search engines »

Category: SEO basics
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Should you blog about Justin Bieber?

7 November 2016 by Marieke van de Rakt » - 8 Comments

blog about justin bieber

You want to rank on the words that are used a lot in the search engines, right? Justin Bieber is a term that is used very, very often. So, should we all start writing about Justin Bieber then? The answer of course is: (please) no. In this post, I explain why blogging about Justin Bieber – »

Category: Content SEO
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How to write a high-quality and SEO-friendly blog post

1 November 2016 by Marieke van de Rakt » - 9 Comments

High quality blogpost

Writing blog posts that are both nice and easy to read as well as SEO-friendly can be daunting. For some people, SEO-friendly content and high-quality content even seem contradictory. In this post, I’ll explain the three important steps you need to take to write excellent and SEO-friendly content. Holistic SEO At Yoast, we do not »

Category: Content SEO
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Use Yoast SEO to make your content findable

25 October 2016 by Marieke van de Rakt » - 5 Comments

findable content

If you want to write awesome and SEO-friendly content, you should write findable content. Findability has to do with maximizing the likelihood your content will be picked up by the search engines. In this post, I’ll explain how the Yoast SEO plugin will help you to make your posts findable. What is findable content? Search Engine »

Category: Content SEO
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Marketing your blog

19 October 2016 by Marieke van de Rakt » - 3 Comments

marketing your blog

If you’re writing posts for your blog, you want an audience. Nobody wants to perform in an empty room! Ranking high in search engines by doing your SEO flawlessly will, of course, help. But you can do more! In this post, I’ll give you lots of blog marketing tips to make sure your audience will »

Category: Content SEO
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The importance of original content for SEO

18 October 2016 by Marieke van de Rakt » - 8 Comments

the importance of original content

Nobody wants to read old news. The content of your articles and blog post should be new, fresh and original. It should add something to all the junk that’s already out there on the internet. In this post, I’ll explain the importance of original content for SEO to you. Google’s mission In order to understand »

Category: Content SEO
Tag: