Posts by Marieke van de Rakt archive - page 14


Basic SEO training: don’t over-optimize

green bullet yoast SEO

In our Basic SEO training, we’ll teach you all about keyword research and how to create great content around those keywords, to make your website rank. On top of that, we explain what NOT to do! Keyword stuffing is one of those things. In this Basic SEO training video fragment we explain shortly that you shouldn’t over-optimize: Can’t view »

Category: Content SEO
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Coming soon: Blog SEO eBook

Blog SEO eBook by Yoast

In two weeks we’ll release a brand new eBook: Blog SEO. This eBook will be the most extensive one we’ve published so far. Our Blog SEO eBook contains all information necessary to optimize your blog to the fullest. It’s a must read for anyone owning or maintaining a blog. SEO theory specifically for blogs Blog »

Category: Announcements
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How to handle comments on your blog

23 February 2016 by Marieke van de Rakt » - 30 Comments

blog post comments

When blogging regularly, people will start responding to what you write. Maybe not right away, but as your blog is growing, you’ll have to deal with comments on your blog. Especially when you write about your worldview or opinions, some people will disagree with you. You’ll, therefore, have to deal with the responses and opinions »

Category: Content SEO
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Basic SEO training: product page optimization

22 February 2016 by Marieke van de Rakt » - 3 Comments

product page SEO and UX - beware of the panda and penguin

If you’re the owner of an online shop, you’d like your visitors to click that ‘Buy’ button on your product page. In our Basic SEO training we teach you how to optimize the usability and conversion of your product pages. In this Basic SEO training video fragment Thijs shows an example of a good product page and explains what’s so great about »

Category: User eXperience (UX)
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Managing a growing blog: content planning

11 February 2016 by Marieke van de Rakt » - 9 Comments

As your blog gets bigger and attracts a larger audience, content writing becomes content planning and content managing. For larger blogs, a team of authors usually works together. Blogs are written by individual authors, but these authors still have to work together. Otherwise, a blog with the same topic could appear twice. Or, authors could use »

Category: Content SEO
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Monetizing your blog

3 February 2016 by Marieke van de Rakt » - 21 Comments

Monetizing your blog (part 1)

Just writing a blog post every day does not pay the bills. For some bloggers, the ultimate goal of their blog is to be able to make a living out of it. But in what ways can you actually make money with your blog? In this post, we’ll talk you through a few ways of monetizing »

Category: Content SEO
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Managing a growing blog: technical SEO

27 January 2016 by Marieke van de Rakt » - 15 Comments

SEO basics

As a blog starts growing, you’ll need to do more things to keep the technical aspects of your SEO covered. The first thing you should do, whether your blog is big or small, is installing our Yoast SEO plugin. That pretty much covers everything concerning technical SEO. We made it that simple. But, as your blog or »

Category: Technical SEO
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What is the mission of your website?

12 January 2016 by Marieke van de Rakt » - 11 Comments

think about the mission of your website

Before you start making any improvements on your website (SEO, UX or otherwise), you should ask yourself: what’s the mission of my website? Why should people visit my website, read my posts or buy my stuff? What’s the purpose of my website? You should be able to answer these questions in a heartbeat. In this post, »

Categories: Content SEO, Technical SEO
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6 tips for coming up with blog ideas

21 December 2015 by Marieke van de Rakt » - 11 Comments

coming up with ideas for your blogpost

Your keyword research will give you much direction on what to blog about. You’ll have to unlock content around specific words. A word is not yet a topic though. Next to a keyword, you’ll need an angle, a specific story around a keyword, to write a blogpost. And as your blog grows, your inspiration can get »

Category: Content SEO
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Basic SEO training: Mobile-Friendly Test

16 December 2015 by Marieke van de Rakt » - 3 Comments

SEO basics - how to improve your mobile site

Your website needs to be mobile-friendly nowadays. For your users and Google. Since Mobilegeddon, it’s just a basic requirement to have a website that works well on mobile. Not sure how mobile-friendly your website is and how to improve your mobile SEO? Google provides a test to check your website: the Mobile-Friendly Test. It runs a check »

Category: User eXperience (UX)
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