Posts by Joost de Valk

Joost de Valk

Joost de Valk is the founder and CEO of Yoast. He's a WordPress / Web developer, SEO & and an Open Source fanatic. He's also (and more importantly) the father of three sons called Tycho, Ravi and Borre, a daughter called Wende and the husband of the lovely Marieke, who also works at Yoast.

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Check out posts by Joost

Using the Technorati API on your blog

28 October 2008 by Joost de Valk » - 26 Comments

In my effort to remove all badges from my front page and decrease the load time, I have now moved to using the Technorati API to display Technorati info. It looks like this: The code is almost as easy as the code to display your FeedBurner subscribers or your last tweet. You’ll need to create […]

Category: WordPress

The Full mailto Link Syntax

27 October 2008 by Joost de Valk » - 29 Comments

For a small project I had to create a smart mailto link to make my life a bit easier. I wanted the mailto link to hold not only a to and the subject (I’d figured that much out) but a multi lined body too. Turns out that is pretty darn easy to do. So, for »

Showing off your FeedBurner subscribers

27 October 2008 by Joost de Valk » - 57 Comments

Quite a few websites have started to show of their FeedBurner subscriber count with something else than a widget. To do that, you have to be able to grab the number of subscribers through the FeedBurner API. Now I bet you want to know how! It’s bloody easy in WordPress, just do this: Copy, paste, »

Category: WordPress

Easily display your last Tweet

24 October 2008 by Joost de Valk » - 50 Comments

I wanted to show my latest tweet on the front page of this site, and although I know there are several plugins which probably could’ve helped me do this, I decided to see how easy the API was to use. It turned out to be incredibly easy, as long as you have PHP 5.2 or »

Categories: Social Media, WordPress

Install WordPress 2.6.3

24 October 2008 by Joost de Valk » - 32 Comments

Apparently, a security flaw has been found in the Snoopy library that WordPress uses. This has made the WordPress team put out a new release, WordPress 2.6.3. According to their blog post, you only have to change that class and the file holding the version number, but an astute developer on the WordPress developer mailing »

Category: WordPress

Useful Link Roundup

21 October 2008 by Joost de Valk » - 6 Comments

I’ve been awfully busy the last few days, but still a few interesting things came flying by: My buddies at Conversion Rate Experts released an article on their blog today which really rocks: Understanding your visitors. Bloglines apparently fixed their “Crawler problem”, according to their news page, and that boosted the RSS readership for this »

Category: Usability & Conversion

More conversions on a lower budget

21 October 2008 by Joost de Valk » - 7 Comments

As you know I’ve recently started working at OrangeValley, for which we’ve just launched the new site (Dutch, english full version coming soon). As a young and very enthusiastic company, we can be very honest about it: we’ve got room for clients. “Us” is a group of highly experienced web marketing consultants. Some of you, »

Category: Usability & Conversion

A4UExpo was great, yet again.

16 October 2008 by Joost de Valk » - 20 Comments

Matthew and his team at Existem have done it again. If people ask me, anywhere in the coming 12 months, which show they should attend on online marketing, I can only say one thing: A4UExpo. They’re really giving all the other search and online marketing shows a run for their money. The last few days »

Categories: General SEO, Usability & Conversion

A4UExpo Presentation

15 October 2008 by Joost de Valk » - 15 Comments

This is the presentation on WordPress Optimisation Strategies I gave here yesterday at A4UExpo London:

Category: WordPress

SlideShare should get it’s SEO fixed

14 October 2008 by Joost de Valk » - 14 Comments

While I’m uploading my presentation of my WordPress session to SlideShare, I was looking for an upload client as my HTTP connection was bound to die. I searched for [slideshare upload] and found this result: PHP Session ID‘s in your URL? A presentation as the best result on your site for that term? Come on »

Category: General SEO