Latest Posts

Intelligent Site Structure for better SEO

Search engines are still one of the most important traffic drivers to sites these days, which is why Search Engine Optimization (SEO) is incredibly important. While SEO is often thought to be just a set of some technical tricks – and as a professional SEO, I confess to spending a lot of time with clients…

HTML Sitemap for WordPress

An HTML sitemap (as opposed to an XML sitemap) is often mentioned as being useful for SEO. They certainly are if you use them wisely (and especially Bing seems to like them at times), but I like them even more for the fact that users like them a lot. There’s plenty of plugins out there…

Killer Performance Tips from the Expert

My business & podcast partner Frederick Townes, who also happens to be the CTO @ Mashable.com, has finally finished a long awaited (by me at least) post covering lots of the performance tips he’s applied at Mashable (I hope you’ve seen their awesome redesign) and in other projects to make the sites faster despite having…

Turn your commenters into subscribers!

Only a small percentage of your visitors leave a comment. This group of people is probably also interested in subscribing to your newsletter, if you have one. So I created a method to add a “subscribe to my WordPress newsletter” checkbox to my comment form a couple of weeks ago. The result? 40 new subscribers…

Video: Making sure your content is found

So as you might now, I was in Sofia in October 2010 for WordCamp Bulgaria, last week the presentation I gave there was put on WordPress.tv, so now all of you can enjoy it. It covers SEO and how being remarkable is important for proper SEO. The presentation is titled: Making sure your content is…

SEO Royale: conference + party in Amsterdam

There’s nothing like a small conference and party with a bunch of SEO rockstars, with so few people around that you’ll get the chance to really go in-depth on your topic. I’ve learned this myself while attending the fabulous SEOktoberfest, by far the most valuable conference I go to each year. It’s small and has…

Tools To Improve Your Online Marketing Campaign

I recently gave a presentation at the Bol.com partner event about tools I use every day for my online marketing campaigns and site analyses, and I thought it’d be cool to share them with you in a post as well, even though for some of you this list might be a bit basic. Google Analytics…

The anatomy of a WordPress theme

With all the WordPress theme frameworks that arose over the past few years, you’d almost forget what a normal WordPress theme looks like. Almost, because Yoast has got your back and we’re about to remind you! Check out our anatomy of a WordPress theme infographic: For reference, here is the copy in the infographic: Anatomy of a WordPress…

The magical wand to better web design performance

James Chartrand – a friend of mine who does small business web design– and myself were having a chat today about a mutual acquaintance of ours. We were both “done” with him because his site sucks and he keeps complaining he’s getting no clients. The literal quote he gave is the beginning of a guest…

Bit.ly Links for WordPress, made easy.

WordPress recently added shortlinks for posts to everything, you get a Shortlink button in the backend on published posts, there’s a Shortlink menu in the admin bar etc. But most of us don’t want to use that shortlink. We use Bit.ly, or in my case, Bit.ly Pro and we have no need for that Shortlink…