Posts by Joost de Valk archive - page 21


Changing URLs in search results

17 April 2015 by Joost de Valk » - 132 Comments

April 2015, Google announced that they’ll change the way they represent URLs in mobile search results. This post explains what is changing, what this means for you and how our Yoast SEO plugin will help you with these changes. What is changing in the search results? In their blogpost Google say they’ll changing the following: The website »

Category: Technical SEO
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WordPress SEO 2.0: focus on what matters

26 March 2015 by Joost de Valk » - 111 Comments

Yoast SEO

We’re proud to announce the availability of WordPress SEO 2.0. This release adds new features for Google’s Knowledge Graph and improves the design, layout & usability of the WordPress SEO plugins admin screens in many ways. Google Knowledge Graph Google recently introduced new features for their knowledge graph, allowing you to highlight yourself in the search »

Category: WordPress

WordPress SEO Security release

11 March 2015 by Joost de Valk » - 93 Comments

WordPress SEO by Yoast

This morning we released an update to our WordPress SEO plugin (both free and premium) that fixes a security issue. A bit more details follow below, but the short version of this post is simple: update. Now. Although you might find your WordPress install has already updated for you. What did we fix? We fixed a »

Category: WordPress
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Our second eBook: Content SEO

3 February 2015 by Joost de Valk » - 32 Comments

Content SEO eBook

After we released our first eBook, we felt we were missing one piece of the SEO puzzle too much. While a lot of the blog posts we write about SEO here at Yoast are technical, content SEO has always been at the core of what we do. We just never told that story very well. This time, Marieke »

Category: Content SEO
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Local SEO strategy tips from Kristopher Jones

22 January 2015 by Joost de Valk » - 37 Comments

Local SEO strategy tips

One year ago, we asked our Facebook audience to post a question for Kristopher Jones about local SEO as a strategy. Kristopher is (among many other things) the founder of lseo.com, a local search engine optimization solution for businesses that we really like. We chose the best five and got some interesting answers from Kris we’d like to share »

Category: Technical SEO
Tag:

The 2014 Yoast year in review

24 December 2014 by Joost de Valk » - 22 Comments

In 2014 Yoast once again grew exponentially. I thought it’d be fun to highlight some of the things that happened and show what we’ve been working on that might have been somewhat hidden. User base Our WordPress SEO plugin is now used by approximately 4 million users worldwide, with our Google Analytics plugin following with »

Category: WordPress

Branding & your keyword strategy

31 October 2014 by Joost de Valk »

What’s the difference between your brand and your keywords? Are you using both effectively? Your brand is one of your most important keywords, but it shouldn’t be your only keyword, nor should you have lots of keywords but no brand. There should be a keyword strategy behind the keywords you pick. This post highlights the why of »

Category: Content SEO
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Yoast eBook: Optimize your WordPress site

2 September 2014 by Joost de Valk » - 69 Comments

Cover of optimize your WordPress site

Exciting news! Team Yoast has written its very own book! In recent years, we often fantasized about writing a book in which all of our knowledge was bundled. In the last few months, we finally put our pens down to paper! Starting today you can buy our awesome ebook for only $19. Our book will »

Category: WordPress

Google: Slowly moving back to 10 blue links

29 August 2014 by Joost de Valk » - 44 Comments

what does google do

Last night Google’s John Mueller announced on Google+ that “authorship” had been removed completely from the search results. Just like Google has recently removed most video snippets, this is another step towards Google’s search result pages going “back” to being 10 blue links. Brief history of author highlighting / authorship We were among the very early adopters of author »

Category: WordPress

Regular security audits: taking our responsibility

4 August 2014 by Joost de Valk » - 24 Comments

wordpress security must read article by yoast

Today, we’re announcing that we have partnered with Sucuri, in the interest of pro-actively securing our plugins. As our plugins run on more and more sites, we have a responsibility towards our users and the web at large to make sure that we do our utmost to make sure our code doesn’t make them vulnerable.* We’ve »

Category: WordPress
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