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Sam Alderson

I have a passion for social media accessibility and want to educate people on this. The world is much more diverse than most people want to admit, and there is a growing need to make the online world just as accessible as the real world. At most conferences, you will find me chatting to people […]

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I have a passion for social media accessibility and want to educate people on this. The world is much more diverse than most people want to admit, and there is a growing need to make the online world just as accessible as the real world. At most conferences, you will find me chatting to people about what sets their hearts on fire and their pets.

Though I love the online world, you cannot beat being out in the garden, you’ll find me most weekends out there.


Why you should care how green your website is

5 April 2023 | 12 Comments | Sam Alderson

If you own a website or are thinking of creating one, you should be mindful about your ecological footprint. Because the tech industry plays a big role in the current climate crisis. With its data centers, large manufacturing operations, and huge amounts of e-waste, it’s accountable for nearly 4% of global CO2 emissions. Which, shockingly […]

Read: "Why you should care how green your website is"
Why you should care how green your website is


Inclusive language and SEO: Does inclusive language help you rank?

13 December 2022 | Sam Alderson

If you own a blog or a business, SEO is probably important to you. Then you also know that Google cares a lot about user experience. But there’s one aspect of user experience that’s often overlooked: inclusive language. But why should you care? Creating inclusive content is good for your users and your SEO. On […]

Read: "Inclusive language and SEO: Does inclusive language help you rank?"
Inclusive language and SEO: Does inclusive language help you rank?



Social media for small businesses: 12 tips to boost your local marketing

16 September 2020 | 10 Comments | Sam Alderson

A successful local business is one that nurtures relationships with its clients and one that people talk about. Can you think of a better online place for that than social media? It’s where you can engage, share, and get the conversation about your business going. At the same time, social media feels like a struggle to […]

Read: "Social media for small businesses: 12 tips to boost your local marketing"
Social media for small businesses: 12 tips to boost your local marketing

WordCamp Europe

June 08 - 10, 2023
  • Attending
  • Organizing
  • Speaking
  • Sponsoring
Athens, Greece
WordCamp

June 8-10 is the 11th edition of WordCamp Europe 2023! Yoast is traveling to Athens (Greece) with a big group to attend the event in person. And we can’t wait to meet you live at the Yoast booth! What to expect from WordCamp Europe? There’s always a lot going on at WordCamp Europe. Over three days […] Read about WordCamp Europe »

Come and meet us, we are attending: