Meike Hendriks

I'm 26 years old and I live together with my boyfriend near the Yoast office in a town called Overasselt. Right after my study Fashion Business Management I started working in online marketing. I soon found out that SEO attracted me the most. After I realized that I started a job in SEO at a big eCommerce company. I gained a lot of experience, and now it's time to help others with their websites!

You can find Meike on: Linkedin

At Yoast, I’m now part of the SEO team, and we’re reviewing a lot of websites. I like helping people and companies with optimizing their sites and giving them tips and tricks for better results. There is a lot of knowledge here at Yoast, and it’s very nice to be part of this team and company.

In my spare time, you can find me walking around in the city and with sunny weather, laying down in one of the nice parks in the neighborhood. I like shopping, good food, traveling and spending time with my boyfriend, friends and family.


What is an XML sitemap and why should you have one?

4 October 2018 by Meike Hendriks - 17 Comments

A good XML sitemap acts as a roadmap of your website which leads Google to all your important pages. XML sitemaps can be good for SEO, as they allow Google to quickly find your essential website pages, even if your internal linking isn’t perfect. This post explains what they are and how they help you […]

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XML sitemaps


Ask Yoast case study: Appealing content for a real estate site

8 February 2018 by Meike Hendriks - 4 Comments

In our Ask Yoast case studies, we generally give SEO advise to clients who sign up for this series. This time, however, we’ve had a look at the website of Ryan Hoffman: leverageny.com. He didn’t sign up for the case study, but commented on our Ultimate guide to Content SEO. He told us nobody in his […]

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Ask Yoast Case study: SEO for a Real estate

Ask Yoast case study: SEO for a property inspector

29 September 2017 by Meike Hendriks - 4 Comments

In this new Ask Yoast case study we’ll focus on an Australian real estate company: Building Properties Inspections Melbourne. This company specializes in building and pest inspections and provides its customers with reports, containing all the details of those inspections. What kind of customer makes use of these services? You could think of people who […]

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Ask Yoast Case study: SEO for a Real estate

Ask Yoast case study: SEO for a quality brand

11 August 2017 by Meike Hendriks - 39 Comments

With our Ask Yoast case studies we help clients with their SEO by reviewing the website and giving clear advice and hands-on tips. Those clients send us their website because they’re curious what improvements can be made to improve the overall rankings. This time, we reviewed the website of a high-quality sun protection brand: Calypso. […]

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Ask Yoast Case study: SEO for architects

13 July 2017 by Meike Hendriks - 11 Comments

In our Ask Yoast case studies we give SEO advice for websites in a specific market or industry. This time: the website of Slemish Design Studio Architects, the business site of an architect duo. The architects told us that they get great responses from their clients, but is their website optimized for search engines as […]

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seo for architects

Ask Yoast case study: SEO of a photographer’s site

13 June 2017 by Meike Hendriks - 15 Comments

Writing about SEO is easier than implementing best practices on a website yourself. Every site is different and every type of site presents its own challenge. We know that, and that’s why we started our Yoast Case studies, in which we scrutinize an existing site and give the owner practical advice on how to optimize it. In this third case study: […]

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Ask Yoast Case study

Internal linking for SEO: Why and how?

11 May 2017 by Meike Hendriks - 32 Comments

Before your content can rank, it needs links. Google finds your posts and pages best when they’re linked to from somewhere on the web. Internal links also connect your content and give Google an idea of the structure of your website. They can establish a hierarchy on your site, allowing you to give the most important pages […]

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rank that cornerstone content with the Yoast SEO Premium internal linking tool