If you follow our advice on site structure, you know to avoid using the same keyword twice. You’re aware that you shouldn’t cannibalize your own chances to rank. Things get a bit more complicated when you’ve got keyphrases that are similar, but not quite the same. How do you avoid keyword cannibalization and use your …Read: "Similar keywords on multiple pages?"
Content SEO archives - Page 29 of 30
Recent Content SEO articles
This week in search we saw the following important events: Google (finally) got a brain; we’re getting search for the web’s history; Google said Penguin will come before the end of the year. RankBrain In a piece on Bloomberg Google talked about using AI for their search results, something that we’ve been speculating as coming …Read: "RankBrain and Archive Search"
After this week’s launch of our first Basic SEO training, it’s now time to sit back and relax. For about two minutes. The next milestone is our upcoming Yoast SEO release which we’ve determined, because of the sheer amount of new features in it, will be called Yoast SEO 3.0. Luckily, the search engines took it …Read: "AJAX crawling and Panda"
At Yoast, we’ve been ridiculously busy getting ready for all the product launches we’ve got coming up, like our Basic SEO training course. Luckily, we also still have time to look at the news because Google has been rather busy and there was other stuff to tell too, regarding new Apple releases. Google Panda & …Read: "Google app indexing & rel=author"
When you succeed in getting visitors to one of your blogpost, you want them to stay and read your stuff. Readers (and especially first time visiting readers) are bored really quickly. You should grab their attention extremely fast and help them to understand the main message of your blog. In this post, I will give five …Read: "Blog SEO: make people stay and read your post"
New iPhones! Search news? Oh right… So… About that search news. Panda’s making U-turns, Yandex penalizing sites for selling links, Bing offering new keyword tools and more! What happened to Panda? Google announced a Panda 4.2 update that’d “very slowly” roll out a while back, we covered that. It seems as though, according to this post by …Read: "Panda U-Turns and new Bing tools"
First things first: I type this as I’m getting ready for a holiday, so the next weekly SEO recap will be on August 21st. Luckily, Google released Panda this week, so I can cover it now. And there’s more, including a statement by Google about the new top level domains. Let’s dive in: Google Panda 4.2 Google has …Read: "Google Panda 4.2"
Writing a good blog post all starts with thinking. You should think about what you want to say and to whom you want to say it. It is important to realise, that proper writing takes some time. In order to write a good, readable piece, you will have to follow three steps: All writing begins …Read: "Preparing your blog post"
Call it a hunch, but I probably don’t have to tell you that mobile traffic has quickly taken over desktop traffic. In this article, I’d like to talk about the practical side of optimizing your mobile content for devices with smaller screens, like mobile phones and e-readers, since this is an important part of mobile …Read: "Optimizing your mobile content"
With the current trend of larger and larger header images being used on homepages, there is one thing that seems to be forgotten a lot: the purpose of a website. How often have you found yourself browsing a website, to find out only after a couple of minutes what it is the website owner wants …Read: "Focus on Clarity First"