9 March 2016
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Michiel Heijmans
Optimizing your images is one thing, but optimizing a page filled with images really is another. Of course, there is a certain overlap in how to optimize a single image and a gallery. In this post, I will go over the things you need to take into account when using photo galleries on your website. …
Read: "Optimize your (WordPress) gallery"
23 February 2016
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Marieke van de Rakt
When you’re blogging regularly, people will start responding to what you write. Maybe not right away, but as your blog is growing, you’ll have to deal with comments on your blog. Especially when you write about your world view or opinions, some people will disagree with you. You will, in short, have to deal with …
Read: "How to handle comments on your blog"
3 February 2016
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Marieke van de Rakt
Just writing a blog post every day does not pay the bills. For some bloggers, the ultimate goal of their blog is to be able to make a living out of it. But in what ways can you actually make money with your blog? In this post, we’ll talk you through a few ways of monetizing …
Read: "Monetizing your blog"
14 January 2016
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Joost de Valk
Over the weekend we saw an incredibly big shuffle in Google search results. I wrote about it earlier this week, as we were researching what happened. I’ll be honest: we’re still researching. But let me update you on what we know and don’t know about this Google core algorithm update. What we know We know …
Read: "Google core algorithm update: brand terms"
14 January 2016
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Joost de Valk
Panda has become a part of Google’s core algorithm. This post discusses what that means for SEOs and webmasters. Amidst (or actually slightly before) all the kerfuffle about the changes to Google’s core algorithm this week, Jennifer Slegg posted a huge article about Google Panda, that’s really worth a look. It was vetted by people on Google’s webmaster team, and …
Read: "Google Panda part of Google’s core algorithm"
29 September 2015
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Marieke van de Rakt
When you succeed in getting visitors to one of your blogpost, you want them to stay and read your stuff. Readers (and especially first time visiting readers) are bored really quickly. You should grab their attention extremely fast and help them to understand the main message of your blog. In this post, I will give five …
Read: "Blog SEO: how to make people stay and read your post"
25 June 2015
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Michiel Heijmans
Call it a hunch, but I probably don’t have to tell you that mobile traffic has quickly taken over desktop traffic. In this article, I’d like to talk about the practical side of optimizing your mobile content for devices with smaller screens, like mobile phones and e-readers, since this is an important part of mobile …
Read: "Optimizing your mobile content"
18 June 2015
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Michiel Heijmans
With the current trend of larger and larger header images being used on homepages, there is one thing that seems to be forgotten a lot: the purpose of a website. How often have you found yourself browsing a website, to find out only after a couple of minutes what it is the website owner wants …
Read: "Focus on Clarity First"
22 May 2015
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Michiel Heijmans
At Yoast, we’re all really busy in the preparation for YoastCon next Wednesday, as you will understand. When us SEO people are really busy focussing on other stuff, Google tends to ‘surprise’ the online community with breaking news, algorithm updates or other developments that really need our attention as well. How is that, you might …
Read: "Phantom Quality Panda and Google Search Console"
21 November 2013
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Joost de Valk
When I started blogging, everyone used an RSS reader and your RSS feed was the way of getting your new content in front of people. The use of RSS has dwindled, at least for us because the readership here on Yoast has quadrupled over the last 2 years but the number of RSS subscribers is now less …
Read: "RSS feeds in the age of Panda and Penguin"