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  • Reach more visitors in different countries
  • Get traffic on pages in different languages
  • Use hreflang to help Google rank the right page
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Or just read some posts about Multilingual SEO

hreflang: the ultimate guide »

This guide discusses what hreflang is, what it is for and gives in-depth information on how to implement it for your multilingual websites.

Must read articles about Multilingual SEO

  • SEO copywriting for multilingual and multi-regional sites »

    Copywriting for international websites means coping with words that look and sound the same in different languages, but have a different meaning. Find out more about these 'false friends' and make the most of your international SEO strategy!

  • How to create SEO-friendly copy in a foreign language »

    To grow your audience, you could start creating content in a foreign language. Read this post for some writing tips & tricks to get you on the right track!

  • What is multilingual SEO? »

    If you want all your international sites to rank high in de search engines you have to invest in multilingual SEO. In this post we'll explain what we mean by multilingual SEO, why it's important and which aspects you should focus on.

  • International sites: the best domain structure for SEO »

    If you run an international business or if you'd like to become one, you're bound to run into this: What domain structure should you choose for your multilingual and / or multiregional sites? In this post we list the options you have and explain which one to select in which situation.

Recent Multilingual SEO articles

Hreflang for sites with different domains

9 August 2018 | 5 Comments | Joost de Valk

If you have two very similar sites in two different languages, you may wonder whether you need to implement hreflang. Will Google recognize both sites as ‘stand-alone’ websites, and is that what you want? While translated content isn’t considered duplicate content, it may still be worth your while to actively point users to the right …

Read: "Hreflang for sites with different domains"

International sites: the best domain structure for SEO

Making your website rank high can be a challenge. But making your international sites rank high can be an even bigger challenge. There are just a lot more things you have to do for multilingual SEO. For example, you have to create content for different markets, set up sites for those markets and implement hreflang. Also, there …

Read: "International sites: the best domain structure for SEO"
domains for your international sites

How to create SEO-friendly copy in a foreign language

8 February 2018 | 9 Comments | Marieke van de Rakt

If you want to grow your audience, it could be a great strategy to focus on a different language. Creating content in a foreign language can be quite a challenge though. In this post, I’ll discuss three ways to create content in a foreign language. I’ll also share some useful tips on how to write in …

Read: "How to create SEO-friendly copy in a foreign language"
Yoast SEO friendly copy in foreign language

SEO copywriting for multilingual and multi-regional sites

7 February 2018 | 12 Comments | Fleur Heesen

False friends are words that seem very similar but have a different meaning in different languages. Take the word sensible. It means reasonable in English but sensitive in French and Spanish. Sometimes, the same term can even refer to something completely different in two varieties of English. In this post, I will tell you why …

Read: "SEO copywriting for multilingual and multi-regional sites"
keyword density

What is multilingual SEO?

If your online business is doing well in your country, you might consider expanding to international markets. To be successful in new markets requires some extra investments in SEO though. You’d better start thinking about multilingual SEO, if you want to be sure your website will be found and used well in other countries! Here, …

Read: "What is multilingual SEO?"
what is multilingual SEO

Publishing in another language and SEO

18 April 2017 | 8 Comments | Joost de Valk

If you’re creating content for a website, you might, occasionally, want to publish an article in a language different from the language of your other content. However, it’s difficult to rank with one specific article that’s written in a language that differs from the rest. So what should you do to improve the SEO of that article? In …

Read: "Publishing in another language and SEO"

Metadata and SEO part 3: social, internationalization and more

15 March 2017 | Michiel Heijmans

Literally, metadata is data that says something about other data. You can use particular metadata to send information about a webpage to a search engine or a social media channel, and thereby improve your SEO. In the first two posts of this metadata series, we discussed meta tags in <head>of your site and link rel metadata. …

Read: "Metadata and SEO part 3: social, internationalization and more"
metadata seo social media internationalization

Multilingual SEO

Multilingual SEO or international SEO is all about reaching audiences from around the world, preferably in their own language. Find out how you can reach a worldwide audience!

Do you want to learn how to make your international sites rank? Then get our Multilingual SEO training.