SEO can be really complicated! How do you start with improving the structure of a site? How do you write amazing and SEO-friendly articles? To help all of you with your SEO strategy, I’m writing a series of Ask Yoast case studies. In these case studies, I’ll take a look at a specific site (the owner knows …Read: "Case study: SEO of an online shop"
Content SEO archives - Page 26 of 31
Recent Content SEO articles
SEO can be a rather complicated and abstract thing. What exactly do we mean by increasing keyword density? How do you start with improving the structure of a site? That’s why I’m going to write a series of Ask Yoast case studies. In these case studies, I’ll take a look at a specific site (the owner …Read: "Case study: SEO of a mom blog"
Two years ago, we wrote about why we really don’t like sliders. We still don’t like sliders. If your theme forces you to include a slider (also named carousels) on your homepage, please realize that it’s making you use a feature that has no value for SEO. A feature that is probably slowing down your site …Read: "Sliders suck and should be banned from your website"
In this post, we’ll go over a number of contact page examples, so you’ll be able to review your own contact page and improve it. For a lot of companies, that contact page is the main reason they have a website in the first place. For others, the contact page filters or manages all incoming …Read: "Contact page examples: What makes a great contact page?"
If you own a blog for a long time, it could be that some of your old blog posts need to be updated or optimized. Every once in a while, you should go through your archive to check that. When you go through your archive pages, you might see posts with low-quality content that you don’t …Read: "Noindex posts that need an update?"
If you own an eCommerce site, you might wonder how to optimize your category pages and your product pages. Could you have the same content on your category page and your product pages? If you have the same content on multiple pages of your website, would Google know what to rank first? Or would it cause duplicate …Read: "Duplicate content issues on my shop?"
Optimizing sites for search engines is something we do every day. Of course, we practice what we preach! But, now and then, we encounter websites that have gone a little bit overboard in their optimization strategies. What is the difference between SEO and over-optimization? And, how do you recognize an over-optimized website? In this post, …Read: "Is my website over-optimized?"
You did everything you were supposed to do. You wrote an awesome blog post, and the post actually ranks high in the search engines. Perhaps you even made it rank in a number one position. And you’re quite proud of your performance. Your deception is huge when your number 1 post doesn’t attract any traffic to …Read: "My post ranks, but I don’t get any traffic"
SEO has a somewhat questionable reputation. Why is that? At Yoast, we advise you to make an awesome website. Our SEO advice always comes down to: make sure to outrank the competition by being the best result. We actually collaborate with Google in the development of our plugin. So, why does SEO have a questionable reputation? …Read: "SEO basics: SEO fact or fiction?"
As you might know, we’ve added quite a few new features to Yoast SEO over the last few months. Today marks the release of Yoast SEO 4.1, the first of many releases to come in the new year. Besides fixing some bugs, this version comes with two major new features: a mobile snippet preview and full …Read: "Yoast SEO 4.1: Mobile snippets and German readability"