Content SEO archives - Page 27 of 30

Recent Content SEO articles

Yoast SEO 4.1: Mobile snippets and German readability

17 January 2017 | 7 Comments | Joost de Valk

As you might know, we’ve added quite a few new features to Yoast SEO over the last few months. Today marks the release of Yoast SEO 4.1, the first of many releases to come in the new year. Besides fixing some bugs, this version comes with two major new features: a mobile snippet preview and full …

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How to improve your mobile site?

The sense and nonsense of XML sitemaps

17 January 2017 | 2 Comments | Michiel Heijmans

Fact: if your website is set up the right way, you shouldn’t need an XML sitemap at all. You shouldn’t need to think about your category’s XML sitemaps or about including images in your post’s XML sitemap. But why do we keep talking about them like it’s the most important thing ever for SEO? It’s an almost daily …

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XML sitemaps


Change URLs when relaunching website?

16 December 2016 | 4 Comments | Joost de Valk

Relaunching a website can be an overwhelming project. You need a new design and perhaps new functionalities. What should you do with your existing content? And what about new content? The more changes you want, the more challenging it gets. In this process, you might face the question if you should change or keep your URLs. …

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Why you should NOT write clickbait headlines

15 December 2016 | 4 Comments | Marieke van de Rakt

You’d like your post to rank and your headlines to be clicked on. That’s how you generate traffic from the organic search results. After your headlines have generated those clicks, you’d want your customers to stay on our site and read your posts (and eventually decide to buy your stuff). That’s why writing clickbait headlines are not …

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clickbait headlines don't work

Optimizing the searcher’s journey – Interview with Maile Ohye (Google)

18 November 2016 | 4 Comments | Edwin Toonen

According to Maile Ohye of Google, “SEO is evolving into what Loren George McKechnie described as ‘search experience optimization’. It’s less about top ranking, and more about optimizing the searcher’s journey. It’s the intersection of content, UX, and as always, staying smart about search engines.” We had the chance to ask Maile a couple of questions, …

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Interview Maile Ohye


Use Yoast SEO to make your content findable

25 October 2016 | 5 Comments | Marieke van de Rakt

If you want to write awesome and SEO-friendly content, you should write findable content. Findability has to do with maximizing the likelihood your content will be picked up by the search engines. In this post, I’ll explain how the Yoast SEO plugin will help you to make your posts findable. What is findable content? Search Engine …

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Findable_content_FI-768x402


Include taxonomies in XML sitemap?

30 September 2016 | 1 Comment | Joost de Valk

Your tag and category pages could be very important pages on your site. If you use these pages right, they can boost your site’s SEO. They can make great landing pages that could also prevent your individual pages from competing. You may wonder if you should also include these taxonomy pages in your XML sitemap. In this Ask …

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