Content SEO archives

Recent Content SEO articles

How to plan an SEO campaign for higher rankings

25 January 2021 | 27 Comments Marieke van de Rakt

A new year asks for a new and improved content SEO strategy! Are you also pumped and full of plans to improve your SEO strategy and start a brand new SEO campaign? In this post, I’ll tell you just how to set up a content SEO campaign and quickly improve your chances to outrank your …

Read: "How to plan an SEO campaign for higher rankings"
How to plan an SEO campaign for higher rankings

How to optimize your homepage

21 January 2021 | 19 Comments Edwin Toonen

Does homepage SEO exist? We asked ourselves that in our post on homepage SEO. However, a lot of the people still feel that a homepage should be optimized for a keyword. Perhaps optimizing your homepage for search engines works for some of you, but ranking in Google should definitely not be the only purpose of your homepage! …

Read: "How to optimize your homepage"
How to optimize your homepage

Timeless SEO tips: 6 universal SEO tactics that never go out of fashion

19 January 2021 | 14 Comments Willemien Hallebeek

Things are always on the move in the SEO world. Google regularly updates its algorithm, and the competition is never far behind. And with the rising popularity of AI tools, the situation is changing yet again. Wouldn’t it be nice to have a list of timeless SEO improvements to focus on? We thought it might! …

Read: "Timeless SEO tips: 6 universal SEO tactics that never go out of fashion"
Timeless SEO tips: 6 universal SEO tactics that never go out of fashion

How to rewrite and republish content with Yoast Duplicate Post

14 January 2021 | 20 Comments Edwin Toonen

We all want to write the best possible content on our favorite topic. As writers, we also know that that not always happens on the first try. While you do need to deliver quality on that first try, it doesn’t hurt to dive back into published articles to updated and improve them wherever you can. …

Read: "How to rewrite and republish content with Yoast Duplicate Post"
How to rewrite and republish content with Yoast Duplicate Post

How to respond to positive and negative online reviews

13 January 2021 | 4 Comments Marieke van de Rakt

Online reviews are important for any business. With the current situation, they’ve even become essential when you own a local business. More than ever, people are searching for businesses and products online. Having positive reviews and ratings will help you stand out and attract traffic to your site. But what should you do when you …

Read: "How to respond to positive and negative online reviews"
How to respond to positive and negative online reviews

How to write a mission statement for your site

11 January 2021 | 12 Comments Marieke van de Rakt

Having a site for your business is quite common nowadays. Chances are that you’ve also created one to make sure that people can find and contact you online. But have you really thought about the goal of your website? And is this reflected in the structure and content of your site? Writing a mission statement …

Read: "How to write a mission statement for your site"
How to write a mission statement for your site

Clean up your site structure: how to reorganize your website

4 January 2021 Willemien Hallebeek

At a certain point, your website can grow to a monstrous collection of pages. You may realize that you have too many items in your menu and that the coherence of your website is nowhere to be found. Time to clean this mess up! But where to start? It’s a tough job, and sometimes it …

Read: "Clean up your site structure: how to reorganize your website"
Clean up your site structure: how to reorganize your website

Optimize product images for your online store

23 December 2020 | 6 Comments Thijs de Valk

Product images can make or break your online shop’s success. You can hire the best designer in the world to create a killer design, but when images are bad, sales will be bad. It’s the first thing a customer will look at. In this post, we’ll go over a number of things you need to consider when …

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Optimize product images for your online store

What is content marketing?

22 December 2020 | 5 Comments Marieke van de Rakt

Content marketing consists of all marketing activities that focus on the creation and sharing of information. If you’re serious about your SEO, it should definitely be part of your strategy. But nowadays, it’s also crucial for branding. Sharing valuable information is a great way to attract an audience and show them that you’re an expert in what …

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What is content marketing?

The Yoast and Elementor partnership: building easy and SEO-friendly websites together

2 December 2020 | 26 Comments Marieke van de Rakt

Today, we’re launching the result of a great collaboration: the Yoast SEO plugin now seamlessly integrates with the Elementor page builder! We’re really excited about this integration. It means that millions of WordPress users can now easily build a page with Elementor and optimize its content with Yoast SEO. To make this happen, we’ve partnered …

Read: "The Yoast and Elementor partnership: building easy and SEO-friendly websites together"
The Yoast and Elementor partnership: building easy and SEO-friendly websites together