Content SEO archives

Nowadays, it seems everyone and their mother have an online store. Platforms such as WooCommerce and Shopify make it easy to start one, so why not? But creating a shop doesn’t equal success. There are many moving parts before you can celebrate sale after sale. One of those is writing great product descriptions. Why improve …

Writing high-quality content that ranks in search engines is a difficult job. And how do you know that it’s a job well done? In this post, we’ll give you a handy SEO copywriting checklist with some quick checks you should do before you publish your article. Do the hard work first! Before using this SEO copywriting …

“Find your niche!” is popular advice for people who own or want to start a business. You have to find your audience; the more specific, the better! But is that true? Should you only talk to the same group of people, or is there merit to making your content globally relatable? What is globally relatable …

SEO has always been vital in making your website visible and getting organic traffic. Content creation is at the heart of SEO success. Yet, creating relevant, high-quality content can be a difficult task. Enter generative artificial intelligence (GenAI), a technology that mimics human-like creativity. Today, generative AI is on everyone’s lips and is poised to …

The first step in every content SEO strategy should be executing keyword research. In this ultimate guide we'll teach you how to do that.

Before your content can rank, it needs links. Google finds your posts and pages best when linked to from somewhere on the web. Internal links also connect your content and give Google an idea of the structure of your website. They can establish a hierarchy on your site, allowing you to provide the most important pages …

Why do so many ecommerce sites have a blog? Is it because online shop owners love to write posts, or have a lot of spare time on their hands? Probably not. Although blogging is fun, it’s also a great marketing and SEO strategy. And because of that, ecommerce site owners start a blog. In this …

In SEO, there are on-page factors and off-page factors. On-page SEO factors are aspects of your website that you can optimize for better search rankings. It’s about improving things like your technical set-up, your content, and how user-friendly your site is. In this post, we’ll explain all about on-page SEO and how it differs from …

This ultimate guide covers small business SEO. Want your site to rank high in the local search results? Read all about it here!

SEO copywriting is both a key element and a challenge in every SEO strategy. This guide covers all the phases of a good copywriting strategy.