Do you want to increase click-through rates to your posts or pages? Craft great excerpts! In this video Joost explains why excerpts are important.Read: "Ask Yoast: Importance of using excerpts"
Duplicate Content archives
Duplicate content might confuse Google. If your content is on multiple pages on your or other websites, Google won’t know what to rank first. Prevent duplicate content as much as possible. Perform a duplicate content check every now and then to find copied content. In the Advanced > RSS section of our Yoast SEO plugin, …Read: "DIY: Duplicate content check"
If the content on different URLs is the same, search engines don’t know which URL to show in the search results. We call this a duplicate content issue. And it can hurt your rankings! Unfortunately, it happens more often than you’d think. Did you, for instance, ever think about the consequences of www or non-www versions …Read: "Ask Yoast: www and duplicate content"
The canonical URL allows you to tell search engines that certain similar URLs are actually one and the same. Learn how to use rel=canonical!Read: "rel=canonical: the ultimate guide"
There are many choices on how to optimize your site. When we develop our Yoast SEO plugin, we don’t translate all these choices into settings. In fact, we try to make as few settings as possible! If we think something should always be on, it’s on. We call these features ‘hidden features’ because as a user you’re not necessarily aware of …Read: "Yoast SEO: hidden features"
At Yoast, we’re happy to help you with your SEO question! This time we received a question from Diana. She’s asking: “Does Google consider it to be duplicate content when I import my articles from one blog to my main blog using an RSS Importer? Will I be penalized by Google in some way?” Watch the …Read: "Ask Yoast: RSS importers and duplicate content"
Over the past years, we have reviewed more than 1,700 websites (!). In this article, I’d like to show you how our reviews helped website by highlighting some of the recommendations and how the follow-up on that resulted in increased traffic and sales. Bully Max is a very loyal customer of ours, that is using a …Read: "The power of our reviews"
Previously in Ask Yoast, we took Kathy’s question about selling products through multiple channels and the risk of duplicate content. More webshop owners seem to struggle to avoid duplicate content. Like Stephan ten Cate, who has sent the following question to firstname.lastname@example.org: “A lot of webshops (e.g. Magento) use product feeds to distribute their content to other channels (eBay, …Read: "Ask Yoast: Product feeds and duplicate content"
Do you have a question about SEO? In the series Ask Yoast we answer topical SEO questions from our readers. Don’t hesitate and send us your question! You might get a personal answer on video! Today’s question comes from Kathy. She’d like to know: “How do you handle duplicate content if you sell products on …Read: "Ask Yoast: Online shops and duplicate content"
A lot of link building strategies can backfire, causing more damage than doing good. If you want to improve your ranking in the long term, using what we call a holistic SEO strategy, you should definitely avoid certain link building tactics. In this post, I’ll describe link building DON’TS: tactics you should most definitely NOT …Read: "Link building: what not to do?"
Browse other categories
AnalyticsAll about analytical tools and how to use them »
Content SEOContent is King! Read about it »
eCommerceLearn how to optimize your shop »
SEO basicsSEO made easy for you »
Social MediaOur insights on how to use them best »
Technical SEOTechnically optimize your site to the fullest »
User eXperience (UX)How to give users an awesome experience »
WordPressRead about WordPress plugins, updates and SEO »