6 October 2025
Brendan Reid
If you have ever run your writing through a readability checker like Yoast SEO, you have probably come across the Flesch reading score. This metric was developed more than 70 years ago and is still one of the most widely used ways to measure how easy your text is to read. But what does it …
Read: "The Flesch reading ease score: Why & how to use it"
1 September 2025
Aman Soni
Product pages. Ads. Emails. Headlines. Every word you publish either builds momentum or loses it. Great ecommerce copy does more than describe a product. It earns trust, sparks emotion, and clears doubt. Most importantly, it helps someone say yes with confidence. This guide includes 20 practical, proven tips to sharpen your copy across strategy, product pages, persuasion, …
Read: "Ecommerce copywriting tips & frameworks that convert [+a free checklist]"