Become a Yoast SEO pro archives - Page 2 of 4

How to add focus to your text with Yoast SEO Insights

12 February 2022 | 17 Comments Edwin Toonen

Your keyword research is done, and you know what to write about. Nothing is going to stop you from getting all that traffic with your new articles. But when you start writing, you notice it can be hard to keep your text focused. Yoast SEO has a helpful little tool to guide you: the Insights …

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How to add focus to your text with Yoast SEO Insights

SEO certification: How can you get it and why should you?

24 November 2021 | 2 Comments Fleur Heesen

Once you finish a Yoast SEO academy training course, you get a shiny certificate of completion and a badge you can embed on your site or share on social media. This way, you can let everyone know about your newly acquired SEO expertise. Awesome! But how useful is an SEO certification, really? Does it make …

Read: "SEO certification: How can you get it and why should you?"
SEO certification: How can you get it and why should you?

Social media optimization with Yoast SEO

5 October 2020 | 10 Comments Joost de Valk

Our Yoast SEO plugin handles optimization of your WordPress site for search engines, and we dare say it does that pretty well! Most of it is technical and content optimization, but there’s more to SEO than on-page optimization. You need links pointing to your website and for that to happen, people need to talk about you and …

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Social media optimization with Yoast SEO

How many internal links does a post have? Find out the easy way!

2 September 2020 | 39 Comments Marieke van de Rakt

Do you wonder how often you link to a certain post? Or how many outgoing links it has? If you don’t, you should. Because if you want a post to rank, you should link to it from related content. And, if it’s an important post, you should link to it more often. But how do …

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How many internal links does a post have? Find out the easy way!


Set up cornerstone content and get it ranking in 6 steps

26 August 2020 | 5 Comments Marieke van de Rakt

On your site, you’ll probably have a few articles that are most dear to your heart. Articles you desperately want people to read. Articles you want people to find in Google. At Yoast, we call these articles your cornerstone articles. How does the Yoast SEO plugin help you set up a cornerstone content strategy? We’ll …

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Set up cornerstone content and get it ranking in 6 steps

Why and how to write shorter sentences for SEO

11 February 2020 Marieke van de Rakt

The sentence length check in Yoast SEO warns against using too many long sentences. But what makes a sentence too long? Why should you avoid too many long sentences? And how do you chop up one longer sentence into several shorter sentences? In this article, we’ll explain why you shouldn’t use too many long sentences …

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Why and how to write shorter sentences for SEO


Avoid starting consecutive sentences with the same word

19 January 2020 Marieke van de Rakt

The consecutive sentences check in Yoast SEO for WordPress or Yoast SEO for Shopify warns against using the same word to start consecutive sentences. Why is this starting consecutive sentences with the same word a bad idea, though? How is this related to SEO? And, how should you rewrite those sentences? Are there any exceptions? Let’s see! …

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Avoid starting consecutive sentences with the same word