Become a Yoast SEO pro archives - Page 2 of 4

You probably want Google and other search engines to show most of your content in the search results. But most websites also have a few pages or posts that don’t need to be featured in those search results. So how do you tell Google what pages to show and which ones not to? This is …

Your keyword research is done, and you know what to write about. Nothing is going to stop you from getting all that traffic with your new articles. But when you start writing, you notice it can be hard to keep your text focused. Yoast SEO has a helpful little tool to guide you: the Insights …

Once you finish a Yoast SEO Academy training course, you get a shiny certificate of completion and a badge you can embed on your site or share on social media. This way, you can let everyone know about your newly acquired SEO expertise. Awesome! But how useful is an SEO certification, really? Does it make …

Do you wonder how often you link to a certain post? Or how many outgoing links it has? If you don’t, you should. Because if you want a post to rank, you should link to it from related content. And, if it’s an important post, you should link to it more often. But how do …

Many, many sites have an FAQ page. This is a page where a lot of frequently asked questions get the appropriate answer. It is often a single page filled to the brim with questions and answers. While it’s easy to add one, it’s good to keep in mind that not all sites need an FAQ. …

On your site, you’ll probably have a few articles that are most dear to your heart. Articles you desperately want people to read. Articles you want people to find in Google. At Yoast, we call these articles your cornerstone articles. How does the Yoast SEO plugin help you set up a cornerstone content strategy? We’ll …

The sentence length check in Yoast SEO warns against using too many long sentences. But what makes a sentence too long? Why should you avoid too many long sentences? And how do you chop up one longer sentence into several shorter sentences? This article will explain why you shouldn’t use too many long sentences and …

Optimizing your posts and pages with a keyphrase makes it easier for people to find your content. Here, we’ll dive into a particular aspect of the keyphrase – its length. We’ll tell you how the length of your keyphrases relates to SEO. And, you’ll get a few essential tips on when to use short or …

The consecutive sentences check in Yoast SEO for WordPress or Yoast SEO for Shopify warns against using the same word to start consecutive sentences. Why is this starting consecutive sentences with the same word a bad idea? How is this related to SEO? And, how should you rewrite those sentences? Are there any exceptions? Let’s see! Have …

It may be one of Yoast SEO’s lesser-known features: SEO roles. In the WordPress backend, a site admin can determine who gets access to the various settings and features of Yoast SEO. This makes for a more fluid and flexible access protocol for different kinds of users on a site. It is no longer a …