Read about videos - Page 7

If you own a blog for a long time, it could be that some of your old blog posts need to be updated or optimized. Every once in a while, you should go through your archive to check that. When you go through your archive pages, you might see posts with low-quality content that you don’t »

If you own an eCommerce site, you might wonder how to optimize your category pages and your product pages. Could you have the same content on your category page and your product pages? If you have the same content on multiple pages of your website, would Google know what to rank first? Or would it cause duplicate »

If you have a big eCommerce site with lots of products, layered navigation can help your users to narrow down their search results. Layered or faceted navigation is an advanced way of filtering, by providing groups or filters for (many) product attributes.  In this filtering process, you might create a lot of URLs though. The »

You may have heard the term “AMP” very often lately. In 2015, Google pushed out this new concept called Accelerated Mobile Pages, in short AMP. AMP aims to make pages load instantly on mobile and, thereby, drastically improve the performance of the mobile web. You may wonder if you should get started with it too. Because, as »

Optimizing your site or page for words that people don’t use doesn’t make any sense. That’s why you have to do proper keyword research. You’ll have to get inside the heads of your audience and find out what words they use while searching. There should always be a keyword strategy behind the keywords you pick. Keyword »

After creating a redirect, at some point, it might happen that you want to use the exact URL of that post or page again. Or perhaps you decide that you’d like to cancel that redirect after some time. Maybe redirecting that post or page was a mistake, or the post or page contains valuable content again. In »

Relaunching a website can be an overwhelming project. You need a new design and perhaps new functionalities. What should you do with your existing content? And what about new content? The more changes you want, the more challenging it gets. In this process, you might face the question if you should change or keep your URLs. »

If you check your site speed with Google PageSpeed Insights you might get the advice to minify your Javascript (JS) and Cascading Style Sheets (CSS) files. Your JS files contain the code for the interactive elements of your website. And in your CSS files, you specify the design of your pages. Minifying those files will decrease your page »

Do you want to increase click-through rates to your posts or pages? Craft great excerpts! In this video Joost explains why excerpts are important.

Your tag and category pages could be very important pages on your site. If you use these pages right, they can boost your site’s SEO. They can make great landing pages that could also prevent your individual pages from competing. You may wonder if you should also include these taxonomy pages in your XML sitemap. In this Ask »