Ever heard of keyphrase distribution? The SEO analysis in the Yoast SEO plugins provides feedback on your keyphrase distribution. But what does this entail? Why does it matter? And how can you balance your keyphrase distribution? That’s what you’ll find out in this post! Having an orange or red traffic light for the keyphrase distribution …
Read: "Keyphrase distribution: What it is and how to balance it"
Do you know what the passive voice is and why you should avoid it in most cases? In the readability analysis in Yoast SEO, we recommend using the passive voice in a maximum of 10% of your sentences. In this post, we’ll answer a couple of questions about the passive voice and the assessment in our plugin. …
Read: "The passive voice: What is it and how to avoid it?"
Sometimes, having a great website with great content isn’t enough. Even if you’re doing everything right, you might still fall behind a stronger, faster, better-resourced competitor. In almost every niche, SEO is about more than just improving your site — it’s about beating every other site. If you want to win, you have to do …
Read: "It’s not enough to ‘write content’. You have to publish resources."
Copywriting is a crucial element of every SEO strategy. High-quality content is what helps you rank and sets your site apart from all the other sites out there. So, you’ll want to do SEO copywriting the right way. Preferably without making any fatal mistakes. Want to know what not to do when you’re writing SEO …
Read: "5 SEO copywriting mistakes you should avoid"
Writing a blog post can be a challenge. It is hard work, but afterward, you’re probably proud of what you have created. No way you are ever going to throw those beautiful articles away, right? But what should you do with blog posts that are really, really old? Should you keep all of those? In …
Read: "Should you keep old content?"
Engaging your audience is a very powerful tool to keep them on your site, but also not the easiest thing in the world. Especially when it comes to online. In this article, I’ll explore three areas to help you engage your online audience: knowledge gaps, memory overload, and creating a connection. I’ll also give lots …
Read: "Engaging your online audience: 8 practical tips"
WordPress is huge. According to the latest stats, WordPress powers almost 35% of the web — and keeps on growing. With many sites staying true to the CMS and many new sites bursting onto the scene, there are a lot of new users taking their first steps into the wonderful world of WordPress. People from …
Read: "How to use WordPress? The 12 most common questions"
Some of the things Yoast SEO does are pure magic. Lots of things are just taken care of after you’ve installed the plugin. You don’t have to do anything about that. Simply installing Yoast SEO will fix a lot of important technical SEO things for you. The content side of SEO, though, is something you …
Read: "Yoast SEO: don’t just set it and forget it!"
Content is essential for SEO as Google reads and understands the content. And, reading and understanding content is easier when a text is well-written. Both for humans and Google. Some people are blessed with great writing skills, but others are struggling a bit more. However, if you’re bad at writing now, that doesn’t mean that …
Read: "How to become a better writer"
If you’re writing posts for your blog, you want an audience. Nobody wants to perform in an empty room! Ranking high in search engines by doing your SEO flawlessly will, of course, help. But you can do more! In this post, I’ll give you lots of blog marketing tips to make sure your audience will …
Read: "Marketing your blog: 6 tips to grow your audience"