User eXperience (UX) archives - Page 8 of 9

Recent User eXperience (UX) articles



Homepage optimization

14 October 2014 | 28 Comments | Michiel Heijmans

Homepage SEO does not exist. That was the statement in my post on homepage SEO. However, a lot of the people that commented on our site, and on Twitter and Facebook, still feel that a homepage should be optimized for a keyword. Perhaps optimizing your homepage for search engines works for some of you, but ranking in Google …

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homepage optimization




Why are people (not) buying my products online?

5 February 2014 | Marieke van de Rakt

Google Analytics provides us with lots of information about our visitors. However, we are in complete ignorance about the motivations of our visitors to buy our products.  Why do people shop online?  And how can we influence their motives and make them buy (more of) our products? Thijs already gave lots of useful insights in …

Read: "Why are people (not) buying my products online?"