Even if you’re a new or experienced business owner, you can’t ignore the impact of social media on your business. It’s great for marketing, brand awareness, and SEO. But it’s quite a hassle to keep track of your social media accounts, website, blog, and your product(s). To save you time and money, we’ll be looking …
Read: "Social media ads vs. organic strategy: which is better for SEO?"
Social media can be a great tool for your business and your SEO, because it can help drive traffic to your website. That’s why it’s good to keep an eye on new social media platforms, like Threads. So, is it worth it to invest your time in Threads? Or should you focus your efforts on …
Read: "Should your business start using Threads?"
Social media isn’t just for sharing memes and cat videos. It can be a useful tool to boost your sales or get more subscriptions. Just think about it: billions of users are scrolling through various social media platforms everyday. If you know how to reach them, you’ll be increasing your sales while connecting with your …
Read: "Use social media to increase your sales"
Your social media endeavors need to be a part of your SEO strategy. Especially now that the younger generations (Gen Z) use platforms like TikTok and Instagram instead of Google. This means your site’s popularity on social media ties into your SEO more than ever! But which social media should you focus on? With so …
Read: "How to use social media to reach your audience"
Social media plays a huge part in our day-to-day lives. It’s used by people from all walks of life. But are your social posts accessible to everyone? Would you know where to start if someone from your c-suite said that you needed to implement a more accessible approach to your social strategy? In this blog …
Read: "Accessibility in social media"
Google has made changes to the way they show page titles in the organic search results and the SEO community is up in arms. But that’s not all that happened this month. There was lots of SEO news in August 2021 and as usual, our resident experts Joost and Jono discussed all of it in …
Read: "SEO news in August 2021: Google’s new title tag update, a new button on Twitter and more"
You’ve probably heard it a dozen times before, but social media needs to be part of your online strategy. Whether you have a website, personal blog or webshop, social media allows you to reach and connect with your audience. To get new people into contact with you and to stay top of mind with your …
Read: "10 examples of social media posts to get inspired"
The web and our online habits with it are never at a standstill. One result of our fast-paced online behavior is that we scroll through our social media channels like nobody’s business. Or without our full attention. Most of the time, your social image is the first (or only) thing users see before they scroll …
Read: "How to create eye-catching social images for your content"
Our Yoast SEO plugin handles optimizing your WordPress site for search engines, and we dare say it does that well! Most of it is technical and content optimization, but there’s more to SEO than on-page optimization. You need links pointing to your website; for that to happen, people need to talk about you and your site. Being …
Read: "Social media optimization with Yoast SEO"
A successful local business nurtures relationships with its clients and is one people talk about. Can you think of a better online place for that than social media? It’s where you can engage, share, and get the conversation about your business going. At the same time, social media feels like a struggle for many small business …
Read: "Social media for small businesses: 12 tips to boost your local marketing"