Ecommerce SEO archives

Recent Ecommerce SEO articles

Keyword research for your Shopify or WooCommerce store

9 March 2022 Edwin Toonen

When you start an ecommerce site with WooCommerce or Shopify, having a keyword strategy might seem less important. You’re selling products, so the product names are your keywords. While that might be true in a few cases, in most cases, you need to focus on the keywords that describe the problem you or your products …

Read: "Keyword research for your Shopify or WooCommerce store"
Keyword research for your Shopify or WooCommerce store


How to get your Shopify store on Google 

31 January 2022 Thijs de Valk

Getting a site online isn’t hard anymore these days. Tools like Shopify aim to make this process as easy as possible. But before thinking about ranking, you must ensure Google knows your site exists. So, once a site is online, how can you let Google know your site is online? Here, you’ll discover how to get your Shopify store on Google. Google has two ways of …

Read: "How to get your Shopify store on Google "
How to get your Shopify store on Google 


Today we’re officially launching Yoast SEO for Shopify

18 January 2022 Joost de Valk

It’s finally here, the official release of our newest product: Yoast SEO for Shopify. The app that can help Shopify users with the SEO of their online store. Not only can our Yoast SEO app help you optimize product pages in Shopify, but it also helps you write great blog posts in Shopify. Making you …

Read: "Today we’re officially launching Yoast SEO for Shopify"
Today we’re officially launching Yoast SEO for Shopify



Picking an ecommerce platform: WooCommerce or Shopify?

22 December 2021 | 4 Comments Edwin Toonen

Nowadays, building an online store is easier than ever. Picking the right tool to power your new store isn’t. There are many tools out there, but for most people, the choice will be between the two market leaders: Shopify and WooCommerce. Although both ecommerce platforms have a comparable feature set, they have a different philosophy. …

Read: "Picking an ecommerce platform: WooCommerce or Shopify?"
Picking an ecommerce platform: WooCommerce or Shopify?

Customer reviews increase users’ trust

6 December 2021 | 2 Comments Amy Lees

At Yoast, we’ve seen a lot of websites of every caliber. Every website has its own issues, but all websites benefit from optimizing the conversion rate. It really doesn’t matter if your goal is more sales, more Facebook likes or more newsletter subscribers. One thing that helps almost every website is the right use of …

Read: "Customer reviews increase users’ trust"
Customer reviews increase users’ trust